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الدور المتجدد لادارة الموارد البشرية وتاثيره في ادارة الفجوة المعرفية : دراسة استطلاعية لاراء عينة من العاملين في مصرف الرافدين == The Renewed Role For Human Resources Management And Its Impact In The Knowledge Gap Management Exploratory Study of The Views of A Sample of Workers In The Rafidain Bank

اسم المؤلف: مروة عبد الكريم كاظم الخرساني
اسم المشرف: انتظار احمد جاسم الشمري
الموضوع العام: الادارة والاقتصاد
السنة: 2015
الموضوع الدقيق: ادارة اعمال
الدرجة: ماجستير
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: سعت الدراسة الى تسليط الضوء على موضوع الدور المتجدد لادارة الموارد البشرية وتاثيره في ادارة الفجوة المعرفية حيث تم اختبار علاقة وتاثير الدور المتجدد لادارة الموارد البشرية بمتغيراتها (اعادة هندسة تدريب وتطوير الموارد البشرية، نظم معلومات الموارد البشرية، | The study sought to shed light to the subject of renewed role for human resource management and its impact in management gap where the relationship and effect of renewed role for management of human knowledge with its variables (reengineering training and development the human resources, Human Resources Information Systems, organizational cultural, high excellence of human brains development and management, total quality management) in management of knowledge gap with its variables (Identify the knowledge gap, Diagnosis of the knowledge gap, and Addressing the knowledge gap, treating and redusing the knowledge gap). The main problem to be discussed was from determining the renewed role of human resources management and its impact in management of knowledge gap and Contribution to the theoretical accumulation in cemented renewed role for the management of human resources and secretions intellectual debate about the management of the knowledge gap in addition Is there a relation and impact between the renewed role of human resources management and management knowledge gap.In order to clarify the relationship between the researches variables, severl main hypotheses have been formed, the questionnaire method has been adopted as a means of gathering data and acquiring financial data with its analysis. The questionnaire was subject to Validity and reliability tests : distributed to 133 one from general Managers The heads of departments and directors of the people and staff of Al - Rafidain bank and its branches.and for analyzing the study data the (SPSS) and ready - to - use programs were used. The main statistical tools used in analysis were : "percentage, frequency, average, diversion, differential factor, Spearman connection factor, simple linear slant ".The statistical methods discharged a number of results, mainly the The existence of a positive relationship between the renewed role of human resources management and management of the knowledge gap and not to mention the effect of the renewed role of human resources management and the knowledge gap management.In the framework of discussing the results, the study forwarded a number of conclusions, mainly that the ability of organizations to identify the renwed role of human resources management and its impact of knowledge gap management has a great impact on diverting it to developing organizations.Finally, the study has submitted anumber of recommendations through which they can deepened the renewed role of human resources management in the Al - Rafidain bank to ensure the deepen of competitive advantage and sucess for it

تحليل ابعاد الشخصية وتاثيرها في نتائج اعمال المنظمات في ظل حزمة المعتقدات الذاتية : دراسة استطلاعية تحليلية لاراء عينة من العاملين في وزارة العلوم والتكنولوجيا == Analysis of The Dimensions Personality Along With Its Impact On Results of The Business Organizations Under Self - Beliefsanalytical Exploratory Study of The Views of A Sample of Workers In The Ministry of Science And Technology

اسم المؤلف: سهاد طالب جواد الربيعي
اسم المشرف: رفاء فرج سموعي
الموضوع العام: الادارة والاقتصاد
السنة: 2015
الموضوع الدقيق: ادارة اعمال
الدرجة: ماجستير
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: يهدف البحث الحالي الى تحليل شخصية الافراد العاملين، والكشف عن مدى تاثيرها في نتائج اعمال المنظمات في ظل حزمة المعتقدات الذاتية لهم، والمتمثلة بما يؤمنون به من قيم وافكار ومبادئ، واجراء اليات الاختبار بغية التعرف على طبيعة نوع ومستوى علاقة الارتباط والاثر | The current research aims to personality analyzing of Individuals working, and disclosing to what extent their impact on results of the organizations under the self - belief , and to what extent they believe in values, ideas and principles. Making a test as to know and to identify the nature of type and level of relationship correlation and impact the current research coefficients represented into five dimensions of personality (Conscientiousness, Emotional stability ,Extraversion, Agreeableness, Openness to Experience) The independent variable. And the self beliefs package (Stimulus, Quality, Job Satisfaction, Rotation towards reducing absenteeism) mediator variable. And the results business of organizations (Organizational Factors, Leaders Behavior, Reward Systems, Job Design) dependent variable. The importance of research lies into its uniqueness from other research as it is more comprehensive and wider; it combines three variables that have not been previously addressed in this manner either on local or Arab levels, besides it has not been indicated in previous studies that adopted three variables. thus, the research comes as to contribute into knowing the behaviors of workers , As most of the research and studies for the personality dimensions of the five were linked to the psychological aspect and very little regard to the regulatory, as were most of them within the framework of the relationship and the impact of the five dimensions of personality concerned, or modernity, or the help of others, or their relationship to satisfaction life or career commitment, and therefore it is far from the organizational behavioral of thought. So search came to contribute to the identification and understanding of the behavior of workers and forecasting. The researcher has selected the ministry of Science and Technology as to apply the scientific side with total sample size of (325) individuals. The researcher has adopted a random method as to select the sample. The researcher has depended on questionnaire as being considered as a basic means to gather and to collect information and data in addition to interviews and remarks , the researcher has put down during he stay as to carry out the completion of the field side. Besides , data and information have been processed by using a number of statistics methods including standard deviation, relative importance, and the coefficient of Spearman to determine the correlation, and (R2) to determine the impact of relationship within the statistical program (SPSS / V20 ), as well as the program (Amos) to analyze the track. According to this methodological framework for data search.it has been planned hypotheses of the research and working to verify the hypotheses identified by the researcher that numbered (8) hypothesis main including the (32) sub - hypothesis Combines the three variables examined. The researcher has reached to a set of the most important conclusions : 1 - he Ministry of Science and Technology (surveyed) the organization has a good percentage of cadres and levels of different diversity who have the inclination and the ability to open up to others in order to increase knowledge, exploration and development capabilities, and this is the reason that is due to be after openness to experience is the dimension of the strongest link from the The five dimensions of personal package of self - belief and the results of the business.2 - Characterized by the nature of the relationship between individuals working in the ministry dimension for extraversion in dealing at the level of work and public relations, and that there was a relationship may be constrained by the limits and by virtue of the work requirements and some of the ethical and social requirements, but certainly not without good and good handling and gentleness of creation.As the researcher in the light of the conclusions to a number of recommendations and suggestions concerning the research ministry

اثر جودة الخدمة في تحسين ربحية المنظمة : دراسة تحليلية في شركة الخطوط الجوية العراقية == The Effect of Quality of Service In Improving The Profitability of The Organization An Analytical Study On Iraqi Airlines

اسم المؤلف: ريزان عبد الرحمن حسون
اسم المشرف: احمد محمد فهمي سعيد البرزنجي
الموضوع العام: الادارة والاقتصاد
السنة: 2015
الموضوع الدقيق: ادارة اعمال
الدرجة: ماجستير
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: This study aims to show the role performed by service quality in development profits of organization in a suitable way for requirements of end users and their needs and desires.It has been also define the relationship and impact of quality of service and improve profitability of the organization. Therefore , supposed plan have been adopted show relation between variations and effect of each on. Two hypotheses derived from them secondary hypothesis done by testing with suitable statistical tools.Iraqi Air Ways Company have been chosen as a field for performing this study and collecting by Questionnaire form for data and distributing (150) forms supported by personal interviews, field notes and yearly reports for company for boosting data analysis by using (SPSS).The study results showed no relationship between the impact and the quality of service and improve profitability.This study reached to numbers of results , most important are : There is no direct contact between Marketing department and company branches in the main headquarter for Iraqi Air Ways because branch of marketing lie in Al - Sadoon region and independent quality and there is no existence for unit representing branch in the concerned headquarter , and outputs didn’t give positive impress about service quality which supported indicator of profit which lead decision makers in higher administration for Iraqi Airways to hold responsibility of work by interested in this scale for development profitability , and Delay dates of Air trips causing worry for travelers

تاثير استراتيجيات سلسلة التجهيز في دورة حياة المنتوج : دراسة تحليلية في الشركة العامة للصناعات الانشائية == The Effect of Supply Chain Strategies In The Life Cycle of The Product An Analytical Study In The General Company For Construction Industries

اسم المؤلف: بشير اسماعيل محمود الحياني
اسم المشرف: سرمد حمزة جاسم الشمري
الموضوع العام: الادارة والاقتصاد
السنة: 2015
الموضوع الدقيق: ادارة اعمال
الدرجة: ماجستير
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: تناولت هذه الدراسة استراتيجيات سلسلة التجهيز كمتغير مستقل ودورة حياة المنتوج كمتغير معتمد، وقد تضمن المتغير المستقل خمسة ابعاد فرعية ومتغير معتمد وقد تفاعلت هذه المتغيرات لتشكل الاطار الذي تدور حوله الدراسة , والتي تهدف الى تحديد علاقة الارتباط والتاثير | This study deals with the strategies of supply chain as an independent variable , and product life cycle as a dependant variable. The independent variable included five sub - dimensions , and dependent variable , were interacted to form the frame work which around the study revolves and which is aiming to define the impact of the strategies of supply chain; as an independent variables , on product cycle as dependent variable (product life cycle) ; since the industrial segment represent the most important one of the baselines together with the service segment to build the economies of all countries and their development , so the researcher has defined the Iraqi industrial segment to be a community for study represented in the state company for construction industry , which consider the column base to the ministry of industry of Iraq. Data has collected from all section of company , from managers , officials , and of the people who have competence in this aspect , used the collection of data , as well as , personal inter views and some releases of the company sample , in order to address these data. Several statistical methods have been used , which included (mean , standard deviation , the percentage , the correlation coefficient (spearman) , and simple regression coefficient. Based on the measurement of the study variables and diagnosing them and testing the relations all the correlation and its impact among them ; the study ended with some conclusions and the most important one was the existence of the relation of correlation and the impact with a moral significance between the strategies of supply chain and the product life cycle in the companies of research sample

العلاقة بين اليقظة الاستراتيجية والثقافة التسويقية واثرها في توجهات ادارة التسويق == The Relationship Between Strategic Vigilance And Marketing Culture And Its Impact On Marketing Management Orientations

اسم المؤلف: انتصار عزيز حسين
اسم المشرف: ظافر عبد محمد شبر
الموضوع العام: الادارة والاقتصاد
السنة: 2015
الموضوع الدقيق: ادارة اعمال
الدرجة: دكتوراه
الجامعة: جامعة بغداد
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: يسعى البحث الى معرفة اهمية كل من اليقظة الاستراتيجة والثقافة التسويقية وتاثيرهما في توجهات ادارة التسويق، لذا تم بناء مخطط فرضي توضح فيه العلاقات بين المتغيرات واثر بعضها في البعض الاخر. وصيغت ستة فرضيات رئيسة اشتقت منها عدة فرضيات فرعية جرى اختبارها باد | The research tries to identify the importance of the strategic vigilance and marketing culture and their impact on the orientations of marketing management, so a virtual diagram has been established to show the relationship among the variables and the impact of each of them on the other. Six hypotheses are formulated , and derived from them branch hypotheses which were tested by using statistical instruments. The strategic vigilance and the marketing culture are considered as explanative variables and marketing management as responsive variable.The study aims at identifying the marketing philosophy adopted by the management and the extent which suits the company's financial and human capacities as well as its present environmental circumstances within the context of the strategic vigilance and the marketing culture common in the minds and thoughts of the concerned management.The Iraqi Airways Company has been chosen as the society of the research and a questionnaire form is used to collect the data , ( 160 ) forms are distributed out of which ( 150 ) are suitable for analysis. The subjects include personnel in decision - making centers ( such as members of the council of the company management , the department managers ,the heads of the sections and units ) in the company. To enhance the data collected by the questionnaire form , personal meetings ,field observations and annual reports of the company are conducted. The analysis of the data is done by using the ( spss - 22 ) computing programme.The study reached many conclusions the important of which are : 1 - There in an interaction and integration between the strategic vigilance and marketing culture that contributes in making the company management constantly ready to face the unstable environmental circumstances and the sudden events as a strategic vigilance , and the company's internal management based on values and traditions Integration that every individual in the company takes it as marketing culture.2 - The company management adopt in its marketing orientations the philosophy of Selling preferring it to the other marketing philosophies and orientation. From this We conclude that : A - The company management is interested in its internal environment more than the external one which means that producing and offering services are done before knowing the need and desires of the customers , that is from the company's perspective rather than the customers perspective.B - The company concentrates on developing its services offered now without thinking of Vitiating these services and their markets in accordance with the new need and desires of the customers and the necessity of enlarging and vitiating these markets as a strategic aims as long as the opportunity for the markting growth is available. The research is enclosed with many recommendations the important of which are : 1 - It is necessary that the company management invest the integrated and positive relationship and dynamic interaction between the strategic vigilance and marketing culture and marking use of them when applying the scientific method in adopting a marketing philosophy or orientation in accordance with environment and in order to assume a distinguished status among the world airlines companies and to recall its old reputation which it lost when it faced exceptional circumstances.2 - Despite the fact that the marketing orientation of the company towards selling is considered a successful one on the short term , the company management should think of a marketing philosophy that keeps pace with the development of the modern age and on long term strategies based on the outside - towards - inside perspective of the company with an understanding of the customers' actual needs and the way of keeping contact with them for a long time and the nature of the competition and the movement of the competitions in the market and balancing the interest of the customer and that of the company and the society ,and protecting the environment and its resources.

دور العرض البصري في تعزيز المكانة الذهنية للمنظمة : دراسة تحليلية لاراء بعض العاملين في المجمعات التجارية في مركز محافظة بابل == The Role of The Visual Merchandising In The Promotion of The Positioning of The Organization A Prospective Study of The View of A Sample of Workers In The Commercial Complexes In The Babylon City.

اسم المؤلف: عذراء هادي كاظم العامري
اسم المشرف: فؤاد حمودي العطار
الموضوع العام: الادارة والاقتصاد
السنة: 2015
الموضوع الدقيق: ادارة اعمال
الدرجة: ماجستير
اللغة: العربية
مكان الجامعة: كربلاء
الصفحات الاولى:
المستخلص: This study seeks to address the role of visual display (independent variable) Bmahratha consisted b (display window, colors, lighting, signage width) in furthering the mental Organization (adopted) variable according to the dimensions of B (cognition, behavior, motives, influence, if desired). As the visual display plays an important role in the promotion of products organized through the standing mental strategy of the organization in building a solid and strong base with market segments by identifying the dimensions and standards adopted by them, so that the traditional marketing mix of its various components design process, taking into account those standards will contribute in the establishment of desirable niche mentality make the organization and its products with the advantages of it is difficult for competitors to overcome Hence the problem of the study embodied in the fundamental question that ((Does visual display role in enhancing the status of mental commercial complexes)), and more specifically, trying to answer the following questions which make up the Problem of the study : . Is adopt malls surveyed visual display dimensions1. 1 - 2 - Is there a correlation between the visual display dimensions and the mental status of the organization dimensions relationship ?3 - Is there an impact between the visual display dimensions and the mental status of the organization relationship ?This study also seeks to achieve, inter alia : 1 - complexes over the adoption of the surveyed sample study of the concept of visual display of supply and its role in the mental image of the organization.2 - Identification of correlation between the visual display dimensions and the dimensions of mental image in the surveyed complexes..3 - determine the effect relationship between the visual display dimensions and the dimensions of mental image in the surveyed complexes.For the purpose of the application of this study in the field and test hypotheses have been chosen some commercial complexes in the province of Babylon facing significant competitive challenges because ofAbstractthe recent entry of the industry to domestic markets center, was used questionnaire form President tool in data on the field side of the collection, and sample included in the study reached (140 ) managers of those complexes, this study and reached several conclusions, including : - 1 - Statistical results of the study showed the presence of a strong and statistically significant correlation between the visual display and mental image and prestige Bmahratha mental dimensions..The study included a number of recommendations including : 1 - complexes surveyed intending to apply the visual display taking into account these strategic indicators which consist of (display window, but Luan, lighting, signage width) and adapt to the reality of the surveyed complexes.

امكانية تطبيق بطاقة الاداء المتوازن في تقييم الاداء المالي والاستراتيجي : دراسة استطلاعية في عينة من شركات وزارة النقل == The Possibility of Applying Balanced Scorecard In The Evaluation of Strategic And Financial Performance (An Exploratory Study For A Sample of The Companies of The Ministry of Transportation)

اسم المؤلف: حمزة حمود الزبيدي
اسم المشرف: احلام فيصل ابو الهيل
الموضوع العام: الادارة والاقتصاد
السنة: 2015
الموضوع الدقيق: ادارة اعمال
الدرجة: ماجستير
الجامعة: جامعة بغداد
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: Led the new reality of the life of business organizations that live in an environment characterized by multiple shifts with intensified competition to the need to adopt new methods contribute to raising the level of performance by offering products and services of high quality and cost effective and meet the needs and desires of customers ,The balanced performance of the most important techniques to improve performance and achieve the required quality card , hence the research problem through lack of interest in service units standards of non - financial , which have a significant impact on the organization's performance Fezla for lack of interest in the organization of modern techniques such as Balanced Scorecard , so research aims to how to use the Balanced Scorecard to evaluate the financial performance of the organization 's strategic and performance to stand up and identify the level of overall performance. Dealt with the subject of research and intellectual theoretical and practical framework for this technology through the four seasons of the theoretical and practical study, the research has been to study the analytical approach adopted by studying the reality of the practical performance of some of the formations and the Iraqi Ministry of Transport. The researcher using the method Alastpianih in collecting information and data from individuals working in the formations of the Iraqi Ministry of Transport ( sample ) to determine the level of use of the Balanced Scorecard in those formations , The researcher found to a set of conclusions that the most important Balanced Scorecard is one of the most important technologies that contribute to improving performance so as to contribute to the development of quality products and better services and competitive advantage , and the key recommendations that came out of research is the need to seek the service sector organizations in Iraq to adopt a card model balanced performance in an integrated manner where Ioafr this model appropriate to measure financial performance and strategic tools.

محددات الرشاقة الاستراتيجية وتكييفها في منظمات الاعمال : بحث ميداني في شركتي زين العراق واسياسيل للاتصالات المتنقلة == Strategic Agility Determinants And Adapted In Business Organizations / Zain And Asia Telecom As A Case Study

اسم المؤلف: علا فاضل علوان الانباري
اسم المشرف: سناء عبد الرحيم سعيد العبادي
الموضوع العام: الادارة والاقتصاد
السنة: 2015
الموضوع الدقيق: ادارة اعمال
الدرجة: ماجستير
الجامعة: جامعة بغداد
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: انطلاقا من اسس ومفاهيم الرشاقة الاستراتيجية والتي وضعت لمعالجة العديد من مشكلات منظمات الاعمال بوصفها الاسلوب الاستراتيجي الذي يتلائم مع جميع المستويات التنظيمية والادارية داخل الهيكل التنظيمي، يمكن ان يكون ذلك من المسوغات لصياغة المشكلة الجوهرية للبحث | Based on the foundations and concepts of strategic agility and designed to address many of the business organizations problems as a strategic approach which fits with all organizational and administrative levels within the organizational structure, it could be that of justification for the formulation of the fundamental problem of research and centered to wonder about (the possibility of the application of strategic agility in Zain Iraq Asiacell and mobile communications operating in Iraq ? Also, the main objective of the research is to test the strategic agility based on the determinants interact with each other to form a conceptual framework for strategic agility, and these determinants are Clarity of vision, Selected Strategic Targets, Core capacities , Shared responsibility ,Taking action , Empowerment , Organic Structure , Planning Strategy , Organizational learning , Information technology , Human resourse management , Organized) ) In order to achieve the objectives of the research designed questionnaire consists of (86) items to collect preliminary information from individuals research sample, has been the questionnaire distributed to a random sample of (110) of managers and officialsof the people of both companies, it was received (99) questionnaire, and in light of this data was analyzed and the use of styles Statistical adopted Likert scale as well as the five - year standard deviations, and coefficients difference , The research found to a number of statistical results was the most important is having the consistency and harmony answers and within the standard answer ranged between high and very high as well as having some of the statistical results characterized by moderation, and this indicates that both companies enjoy the existence and application of determinants research, The most important conclusions derived from research is a possibility for the application of determinants strategic agility, meaning that both companies Zain Iraq, Asiacell enjoy the application of the principles of strategic agility, it can also Tahlan be called upon them (the graceful Organization), including enjoying its efficiency or response or speed or flexibility, and so agile Organization of attributes, Moreover, the most important of what is recommended by the search companies need attention projects and entrepreneurial development in the field of display products and services for their actions and work to improve their image from the perspective of their customers are different in order to get to the case of the strategic agility and the possibility of the application of determinants.

تطوير المنتج على وفق منهجيتي الهندسة المتزامنة والحيود السداسية المرنة : بحث تطبيقي في الشركة العامة للصناعات الكهربائية == Product Development According To Methodology Concurrent Engineering And Lean Six Sigma : Applied Research In General Company For Electrical Industries

اسم المؤلف: عزام عبد الوهاب عبد الكريم الصباغ
اسم المشرف: غسان قاسم داود سلمان اللامي
الموضوع العام: الادارة والاقتصاد
السنة: 2015
الموضوع الدقيق: ادارة اعمال
الدرجة: دكتوراه
الجامعة: جامعة بغداد
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: The product is one of the challenges faced by companies developing, With growing competition has become the introduction of new products and the ability to develop and increase the quality consistently a major reason for the success of companies and this is what drives these companies to develop and employ different methodologies and software in one or more aspects of the development and design of the product and the process and these methodologies : Concurrent engineering , Six Sigma ,and Lean System.Despite the widespread use of these methodologies in the design and development in the industrial and service companies, it has noted researcher and through review of the literature as focused on product development using one or two of those methodologies found no study or research dealt with the subject of product development according to methodology concurrent engineering and Lean Six Sigma (Integration methodology diffraction Six Sigma and Lean system), and from this standpoint, the problem of the study identified as the following : What reflection of product development according to the integration methodology concurrent engineering and Lean Six Sigma to increase access to the market faster, reduce development costs, reduce the standard damage ratios, reduce defects. This research represents a cognitive process and attempts to activate and apply the proposed approach to product development and the integration of concurrent engineering tools (design for manufacturing, design for assembly and design for excellence) with Lean Six Sigma and applicability of the proposed framework in the Iraqi business environment.This research was conducted at the General Company for Electrical Industries adopted a product (Water cooling device Salsabil three taps) as a sample to search. Especially since the company surveyed suffer from the reluctance of customers to buy the product sample. Researcher adopted the design cycle (define, measure, analyze, design and verify) as a methodology for the collection of concurrent engineering tools and Lean Six Sigma in the development and design of the product and used so multiple techniques (Pareto chart, scheme of cause and effect and the dissemination of job quality) in addition to the use of statistical methods and percentages.The research found a set of conclusions, including the existence of significant differences in time develop process and the time of arrival of the product developer to the market, the process that the use of concurrent engineering is where the Lean Six Sigma, the process, which do not use those methodologies, as recommended research into the the use of the design cycle (DMADV ) in product development because it provides a roadmap to get to the best development and design.

العوامل المؤثرة في الروح المعنوية للملاك التمريضي وانعكاسها في بناء الالتزام التنظيمي : بحث استطلاعي في مستشفى كركوك العام == Factors Affectinc The Morale of The Nursing Staff And Ther Reflection In Buiding Organization Commitment Exploratory Research In Kirkuk Hospital

اسم المؤلف: عالية غريب سليمان القصاب
اسم المشرف: صبيحة قاسم هاشم الاعرجي
الموضوع العام: الادارة والاقتصاد
السنة: 2015
الموضوع الدقيق: ادارة اعمال
الدرجة: ماجستير
الجامعة: جامعة بغداد
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: هدف البحث الى تناول علاقة بين العوامل المؤثرة ( المادية , النفسية , المنظمية ) والروح المعنوية وتاثيرها بالالتزام التنظيمي للملاك التمريضي في اطار شمولي لبناء اطار فكري واستطلاعي لتحديد علاقة الارتباط والتاثير بينهم. وتم معالجة مشكلة مفادها ان الباحثة لا | The main goal behind this research is to find of the relation ship between ther physical, psychological ,organizational.factors and between worde impact of the organizational nursing staff intellectual and reconnaissance frame work to determine the link between them and between the relationship effect Auother purpose behind this research Is to solve the problem that the researcher noticed negative signs, for example ( frequent absences ,frequent quarreling with. Colleagues the resignation the slowdown work ,stop working disobey orders …etc) to the nursing staff in Kirkuk general hospital ,whish hari along impact on this in turn will impact on the efficiency and effectiveness of the organization and fail to achieve its goals.To achieve the objectives of research and test validity of assumption were used(90)questionnaire to form a nursing staffs. which accounted for the research sample ,as the research community numbering as many as (650) nursing staff a Kirkuk general hospital The use of a number of statistical methods for the analysis and testing of hypotheses and research found a group of the most important results : 1 - An association and effect relationship between(psychological &organization factor in morale , except physical factors )2 - An association and effect relationship between(psychological & organization( organizational commitment factor in morale ,except physical factors )3 - A correlation ship between the morale and the impact of factors effecting the morale organizational commitment.Fined the used to measure the morale of the nursing staff as well as investment organizational commitment and adopted by the capable hospital to achieve ats goal and policy for health organizations and the hard working by the hospital administration to career development and odoptio of the principle of distrtibutive justice and the interest of the principle particiption in the work to see the nursing staff programs and ploys to get the achievement of the hospital and increase the wages bonuses for the nursing staff the suit their work and suits the nursing staff development in & external academical of behavioral Missions..

صناعة المعرفة والاغتراب الوظيفي وتاثيرهما في الاداء المتميز : دراسة استطلاعية في كليات الجامعة المستنصرية == Knowledge Industry And Career Alienation And Their Impact On The Excellence Performance - Exploratory Study In College of Al - Mustansiriya University

اسم المؤلف: سمية عباس مجيد رشيد الربيعي
اسم المشرف: انتظار احمد جاسم الشمري
الموضوع العام: الادارة والاقتصاد
السنة: 2015
الموضوع الدقيق: ادارة اعمال
الدرجة: دكتوراه
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: تصدت متغيرات الدراسة الحالية الى احدى اھم التحولات المعرفية المعاصرة في الفكر الاداري الحديث لتشكل اطارا فكريا معبرا عنھ ب (صناعة المعرفة) بوصفھا المصدر الاھم لتحقيق نمو واستدامة للمنظمات في الالفية الثالثة، اذ تم التعبير عن صناعة المعرفة بعناصرھا الخمسة | Our current study variables to one of the most important transformations in contemporary cognitive modern management thought to constitute a framework intellectually, expressed as (knowledge) industry as a source Most important to achieve sustainable organizations in the Third Millennium growth, as was the expression of the five specific industry knowledge where its elements (perception, intelligence, creativity, attention and memory), which contribute to the enrichment And stimulate the personal aspects of individuals in order to mitigate the effects of job alienation which may appear as a result of the transmission of human resource environment to another environment Including owned of experience and knowledge, which in turn contribute to building creative ideas so that you can interact with the developments in the external environment in order to achieve outstanding performer up to the aspirations of the business organization under development and competitiveness.The study started from the problem expressed in a number of intellectual and practical questions is the most prominent of impressionist role of industry knowledge and career alienation in outstanding performance, and whether there is the effect of industry knowledge on alienation and whether career alienation knowledge industry affects? , Where the attack of the answer to these questions are exploring the intellectual implications of these variables, being one of the contemporary topics in the Iraqi environment, It was then tested the link and effect relationships and the possibility of investing in the Iraqi environment, the study underwent a community sample Mustansiriya University has identified a sample of the study (408) Distributors professor at The Mustansiriya university faculties.The importance of this study, it would emerge rooting intellectual and cognitive study of the nature of the variables based on the exploratory effort of the reality of industry knowledge and career alienation and their influence in the outstanding performance support to achieve this, the formula a number of key assumptions and other related sub - relations and influence the link between the study variables and tested a variety of statistical methods using a questionnaire (the scale as a tool for data collection and Information from the study sample).And finally exited the study conclusions intellectual theory and applied again diagnosed fact that there is a significant correlation relationships between the elements of the independent variable and the dependent variables as well as the existence of direct moral influence relations and indirect variables, as part of the discussion of the results has been reached on a number of the most important conclusions that there are major employers and a clear knowledge of the elements of the industry in the study where the organization so that individuals can mitigate the effects of Alienation career in order to achieve outstanding performance, based on the stocks they own from a knowledge, skills and experience accumulated and try to benefit from the experiences of others, whether at home or abroad.

الاستراتيجيات التنافسية ودورها في الخيار التسويقي للمنظمة : دراسة تحليلية في شركة بغداد للمشروبات الغازية == The Competitive Strategies And Its Role At Marketing Choice An Analytical Study In The Baghdad Soft Drinks Company

اسم المؤلف: محمد عيدان باني الخزرجي
اسم المشرف: سرمد حمزة جاسم الشمري
الموضوع العام: الادارة والاقتصاد
السنة: 2015
الموضوع الدقيق: ادارة اعمال
الدرجة: ماجستير
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: تناولت الدراسة الاستراتيجيات التنافسية كمتغير تفسيري والخيار التسويقي كمتغير مستجيب وقد تضمن المتغير التفسيري (المستقل) متغيرات ثلاثة فرعية هي استراتيجية التنويع واستراتيجية التكامل واستراتيجية التركيز، في حين تضمن المتغير المستجيب (المعتمد) لمتغيرات ثلاث | This study discuss both competitive strategies as an independent variable, and marketing choice as a dependent variable, an independent variable included three sub - dimensions and these are diversification strategy, Integration strategy, and focus strate