محددات الرشاقة الاستراتيجية وتكييفها في منظمات الاعمال : بحث ميداني في شركتي زين العراق واسياسيل للاتصالات المتنقلة == Strategic Agility Determinants And Adapted In Business Organizations / Zain And Asia Telecom As A Case Study
Author name:
علا فاضل علوان الانباري
Supervisor name:
سناء عبد الرحيم سعيد العبادي
General topic:
Administration and Economics
Specific topic:
Business Administration
Degree:
Master
University:
University of Baghdad - Faculty Of Administration And Economics - Department Of Business Administration
Language:
Arabic
University location:
Baghdad
First pages:
07T3863 - p.pdf
Abstract:
انطلاقا من اسس ومفاهيم الرشاقة الاستراتيجية والتي وضعت لمعالجة العديد من مشكلات منظمات الاعمال بوصفها الاسلوب الاستراتيجي الذي يتلائم مع جميع المستويات التنظيمية والادارية داخل الهيكل التنظيمي، يمكن ان يكون ذلك من المسوغات لصياغة المشكلة الجوهرية للبحث | Based on the foundations and concepts of strategic agility and designed to address many of the business organizations problems as a strategic approach which fits with all organizational and administrative levels within the organizational structure, it could be that of justification for the formulation of the fundamental problem of research and centered to wonder about (the possibility of the application of strategic agility in Zain Iraq Asiacell and mobile communications operating in Iraq ? Also, the main objective of the research is to test the strategic agility based on the determinants interact with each other to form a conceptual framework for strategic agility, and these determinants are Clarity of vision, Selected Strategic Targets, Core capacities , Shared responsibility ,Taking action , Empowerment , Organic Structure , Planning Strategy , Organizational learning , Information technology , Human resourse management , Organized) ) In order to achieve the objectives of the research designed questionnaire consists of (86) items to collect preliminary information from individuals research sample, has been the questionnaire distributed to a random sample of (110) of managers and officialsof the people of both companies, it was received (99) questionnaire, and in light of this data was analyzed and the use of styles Statistical adopted Likert scale as well as the five - year standard deviations, and coefficients difference , The research found to a number of statistical results was the most important is having the consistency and harmony answers and within the standard answer ranged between high and very high as well as having some of the statistical results characterized by moderation, and this indicates that both companies enjoy the existence and application of determinants research, The most important conclusions derived from research is a possibility for the application of determinants strategic agility, meaning that both companies Zain Iraq, Asiacell enjoy the application of the principles of strategic agility, it can also Tahlan be called upon them (the graceful Organization), including enjoying its efficiency or response or speed or flexibility, and so agile Organization of attributes, Moreover, the most important of what is recommended by the search companies need attention projects and entrepreneurial development in the field of display products and services for their actions and work to improve their image from the perspective of their customers are different in order to get to the case of the strategic agility and the possibility of the application of determinants.
