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نحو استراتيجية للارتقاء بتنفيذ المشاريع الاستثمارية في محافظة ديالى == Toward Strategy For Promoting The Implementation of Investment Projects In Diyala Governorate

اسم المؤلف: افراح شاكر محمود العزاوي
اسم المشرف: فضيلة سلمان داوود
الموضوع العام: الادارة والاقتصاد
السنة: 2016
الموضوع الدقيق: ادارة اعمال
الدرجة: دبلوم عالي
الجامعة: جامعة بغداد
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: تناول هذا البحث دور التخطيط الاستراتيجي في تنفيذ المشاريع اذ يحظى موضوع التخطيط الاستراتيجي باهمية متزايدة في الوقت الحاضر، لكونه يعد من المواضيع المهمة في منظماتنا التي نعمل فيها، والذي له تاثير بالغ في نجاحها كما يهدف البحث الى وضع استراتيجية لتنفيذ الم | The current paper deals with the role of strategic planning in carrying out the projects; this subject is increasingly concerned over at the present time for being considered most important and essential subject in our organizations, this have a huge effect on succeeding it. The paper also aims at placing strategy for implementing the investment projects in Diyala's local administration, where it has been used" Description and Analytic" method. It has been chosen list of examination by analyzing the external an internal environment ( SWOT) for Diyala Governorate as to know strong and weak points for every project to specify most obstacles the projects face with. It has been gathered data from the main relevant sources directly. As a result, it has been indicated that there have been a weakness into applying the strategic planning owing to some obstacles. Most important conclusions are listed below : 1. The goals the plan includes (in Diyala) are modest and unambitious one , thus , the goals would be unqualified to carry out investment projects or to develop them in the governorate. It has been also noted that there has not been quality control and lab to test the substances that are used to implement the projects in the governorate aforesaid. This actually would motivate and impel most companies to go the private labs and universities for testing the materials. This, in return, being exposed to corruption for not being there quality control on these labs by the governorate. 2. There is not department of strategic planning in Diyala Governorate as to be responsible for putting the plans andcensorship on implementing the projects via measurements placed for this purpose.

ادارة مخاطر اسعار الصرف باستعمال ادوات التحوط المالي والتشغيلي : دراسة تحليلية لعدد من الشركات متعددة الجنسية مايكروسفت ونوكيا وتويوتا موتر وانتيل وكوكا كولا == Exchange Rate Risk Management By Financial And Operational Hedging An Applied Study

اسم المؤلف: اعتصام جابر عبد الرضا الشكرجي
اسم المشرف: محمد علي ابراهيم العامري
الموضوع العام: الادارة والاقتصاد
السنة: 2006
الموضوع الدقيق: ادارة اعمال
الدرجة: دكتوراه
الجامعة: جامعة بغداد
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: يسعى البحث الحالي الى تحقيق هدف رئيس يتمثل في اختبار اثر استخدام ادوات التحوط المالي والتشغيلي في تخفيض مخاطر اسعار الصرف او تحييدها، اذ تمثل هذه المخاطر معظلة فكرية شكلت محور اهتمام الباحثين في مجال المالية الدولية لصعوبة تحديد الاثر النهائي لتقلبات قيم | The chief purpose of this study is to investigate the ability to reduce the effect of exchange rate fluctuation on firm value , by employing appropriate hedging strategies to provide the firms force to adopted with complex and highly uncertainty conditions , characteristic of the most of the financial markets The simple of this study is the giant fife Multinational on the world ,as the last rating with unique and highly performance ,and by implementing many of financial and statistics models to computation the necessary features to measuring & managing exchange rate exposure and its effects on firm value. A practical analysis is provide the truth of all study's hypothesis , and it is reach to many of conclusion, the most important of them are : : 1.The change rate of real exchange rate is less than the change rate of nominal exchange rate ,cause the RER is offset by foreign and local relative prices f on long rune 2. Stem from unexpected fluctuation on nominal exchange rate , asymmetric transaction exposure 3. Stem from unexpected fluctuation on real exchange rate , Asymmetric operational exposure. 4. All of, even the Multinational with unique and highly performance, exposes to nominal and real exchange rate risk.5. Result from uses of currency derivative ,reduce of transaction exposure.6. Stem from increased of foreign actions ,the proxy is foreign sales to total sales, access on exchange rate exposure.7.Result from uses of operational hedging , decrease of operational risk of exchange rate.8. The integration of financial and operational hedging are reducing exchange rate risk effectively and increase the firm value. 9. There is significant and strong relation among financial and operational hedging and firm value.10. There is effect of Firm - specific characteristics ,as size , liquidity, profitability and Firm debt on exchange rate exposure and firm value.

تصميم وتقييم اداء انموذجي سلسلتي التجهيز الكفوءة والمستجيبة باستخدام المحاكاة : دراسة حالة لعينة من منتجات الشركة العامة لصناعة الزيوت النباتية == Designing And Evaluating The Performance of Efficient And Responsive Supply Chains By Using Simulation

اسم المؤلف: اصفاد مرتضى سعيد الحديثي
اسم المشرف: صباح مجيد سعيد النجار
الموضوع العام: الادارة والاقتصاد
السنة: 2007
الموضوع الدقيق: ادارة اعمال
الدرجة: دكتوراه
الجامعة: جامعة بغداد
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: تشير الدراسات الحديثة في مجال ادارة العمليات الى تزايد مستوى الاهتمام بسلسلة التجهيز مفهوما وادارة ومكونات مع دعوات مستمر لتبني مفهوم السلسلة في التعامل مع ادارة العمليات بشكل خاص ومنظمات الاعمال بشكل عام، وقد اثمر هذا الاهتمام عن ظهور العديد من نماذج سل | The recent study in the field of operation management indicate that there is increasing in interest level with the concept , management , and components of supply chain with continuously invitations to adopt the chain concept in dealing particularly with operation management and Generally with business organizations. this interest yielded a number of supply chain models , but the adoption of one model more than other relates with what competitive goals can this model achieves for the organization , and that is encourage the searcher to adopt efficient and responsive supply chain models to study them. The efficient chain aims to reduce the cost in every stage of its stages, and the responsive chain put fast delivery as a primary competitive goals for it. In according with that and through field cohabiting of supply chain processes in vegetarian public company particularly for detergents and soaps ( study sample) , the searcher pointed several problems in these two chains, the most important are the problem in supply processes and suppliers choice standards which based on political standards away from the competitive standards , and that is caused constant deficiency in raw materials because of the delay in supply processes , and also limited production capacity because of exhausted machines and equipments in facing high and increasing demand for study sample products. All these reason create problems in the distribution and sales processes because of the limited response for the demand and high stock out cost represent by sales loosing cost. For these reasons the study aims to design two models of supply chain, that are the efficient and responsive, and for each study sample products, and tests there performance , then choosing the best model. The searcher depended on case study approach to analyze and evaluate the performance of present supply chains and Monte Carlo simulation to design both chain models, using EXCEL software. By using the means of the five experiments results of the simulation for both models that relate with quantity of production, costs , sourcing intervals , and profits , responsive chain indicated clear superiority in its performance for detergents product, therefore the searcher recommend to adopting responsive supply chain model for this product. While for soaps product and although that the means of the production quantity , cost , and sourcing intervals indicated the distinction of the responsive chain , the profits assured the superiority of the efficient chain , so in this case the searcher recommends choosing the chain that appropriates for the company's strategy.

المفاضلة بين خيارات الخصخصة لشركات المقاولات العامه باستعمال التحليل الاستراتيجي للبيئة الخارجية : دراسة استطلاعية == The Trade - Off Between Privatization Options General Contracting Firms Using The Strategic Analysis of The External Environment

اسم المؤلف: اسماء حبيب نعمة الناصري
اسم المشرف: احمد نزار جميل
الموضوع العام: الادارة والاقتصاد
السنة: 2016
الموضوع الدقيق: ادارة اعمال
الدرجة: ماجستير
الجامعة: جامعة بغداد
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: ناقش البحث متغيرين مهمين وهما خيارات الخصخصة والتحليل الاستراتيجي للبيئة الخارجية , وان الغرض من البحث هو المفاضلة بين خيارات الخصخصة واختيار البديل الانسب بما يتناسب مع البيئة الخارجية, ويهدف البحث الى تحديد خيار الخصخصة الانسب لشركات المقاولات العامة , | Discussed the research variables are important, privatization options and strategic analysis of the external environment, and that the purpose of the research is the trade - off between privatization options and choose the most appropriate alternative in proportion to the external environment, the research aims to determine the privatization the most appropriate option for companies and public contracting, showing the importance of the study provide the privatization of general state companies as a strategy can all its way public sector organizations from the transfer of work practices or private sector organizations and mechanisms to it as contributing to improving the level of skills Develop the current and future level of performance, the study involved comparing three views internalized experts, investors and managers sample (87) individuals and ensures head of research , including five sub - hypotheses were subject to statistical hypothesis tests. And it used statistical methods such as arithmetic mean weighted one sample and the use of analysis of variance table (ANOVA Test) and the most important results the Private sale is best suited choice between privatization options turned out that the sample went from various specializations and macro - level environmental factors ,by Go toward privatization optimal choice and decision - makers in the Iraqi state taking done to rescue What can be saved from public companie.

تقييم دور ثقافة المنظمة ونجاح ادارة المعرفة في تطوير الميزة التنافسية المستدامة : دراسة تطبيقية في شركات الاتصال الخلوي العاملة في العراق == Evaluating Role The Organizational Culture And Knowledge Management Success In Developing Sustainable Competitive Advantage Analytical Study In Mobile Phone Telecommunication Companies In Iraq

اسم المؤلف: اريج سعيد خليل العاني
اسم المشرف: سعد علي حمود عباس العنزي
الموضوع العام: الادارة والاقتصاد
السنة: 2008
الموضوع الدقيق: ادارة اعمال
الدرجة: دكتوراه
الجامعة: جامعة بغداد
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: تفاعلت ثلاثة متغيرات لتشكيل الاطار الفكري والفلسفي لهذه الدراسة، وهي (ثقافة المنظمة وادارة المعرفة والميزة التنافسية المستدامة)، وقد انطلقت الدراسة من مشكلة معبر عنها بعدد من التساؤلات الفكرية والتطبيقية، استهدف من الاجابة عنها استجلاء الفلسفة النظرية وا | Three Variables interacted to from the ideological and philosophic frame of this study which are (Organizational Culture, Knowledge Management and Sustainable Competitive Advantage), this study started from a problem expressed by of applied and ideological wonderments to answer these question in order to illustrate the philosophy theory and ideological functions of these variables because they are a new subjects at Arabic environment in general and Iraqi environment in special and testing relationship coloration and effect and ability of using it at application environment which formed from a sample from Iraqna and MTC - Atheer Mobile Phone Telecommunication Companies in Iraq, The Sample of study was determined by (72) manager.Important the study in ideological and philosophic origin for study variables depend on application afford for actuality of organizational culture and Knowledge Management in developing sustainable competitive advantage, In order to get this aim six main hypothesis has been formulated, branch all and tested by some non parametric statistical processes, the questionnaires used as a basic elements to collect data and information from the study simple.The study conducted to ideological theory and applied conclusions which determine actual of organizational culture found at application environment, The most outstanding was the integration of organization culture role and knowledge management success in developing the sustainable competitive advantage, but the variable of organization culture role dominates in developing the sustainable competitive advantage, which indicates the importance of recommendations, the most outstanding among them are the companies researched simulation of the international companies and drawing scenarios in meeting future as well as the consolidating of the knowledge existed through the developing of site workshop and putting specified strategies and policies followed by companies to get the learning and the knowledge. And suggestions such as orientation study knowledge workers management of advancing the human resource and knowledge culture simultaneously.

تطبيقات (ISO 9001,CMM,TQM) لقياس جودة الاداء الكلي : دراسة حالة في الشركة العامة للصناعات الجلدية == The Applications of (ISO 9001,CMM,TQM) In Measuring Total Performance Quality Case Study At The General Company For Leather Industries

اسم المؤلف: اخلاص زكي فرج الجبوري
اسم المشرف: صباح مجيد سعيد النجار
الموضوع العام: الادارة والاقتصاد
السنة: 2005
الموضوع الدقيق: ادارة اعمال
الدرجة: دكتوراه
الجامعة: جامعة بغداد
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: تتمحور مشكلة البحث بوجود فجوة بين نماذج الجودة ( ISO 9001,CMM, TQM) والبيئة الداخلية للمنظمة وقدراتها ومواردها. ان معظم نماذج الجودة تفترض بانها تقدم افضل الحلول لمشاكل الجودة وهذا ما لم يتم اثباته بشكل قاطع. فضلا عن ذلك فان البحوث الاكاديمية التي اجريت ف | The problem of this research represents in the gap existent among quality models (ISO 9001, TQM, CMM) and the internal and external environment of an organization, it’s abilities and resources, Most quality models assume that they provide the best solution to the quality problems but that wasn’t proved absolutely. In addition, the academic research work conducted in Iraq, since the 1990’s, has only measured the gap between the requirements of ISO 9001 and the current quality system at the researched organizations and has urged the organizations to bridge the gap to achieve the ISO certificate.It is noticeable that all the researches written about quality management systems and environment in Iraq have recommended the ISO as the best alternative in solving quality problems; but at same time the company environment, internal resources, self - ability have been forgotten in these researches. Moreover these researches haven’t mention the test for ability of quality models integration in achieving the organization objectives representing in quality problems solving and improving its total performance.So, this study handled the effect of the integration among (ISO 9001, TQM, CMM) in improving the total performance quality; evaluating the reality of quality in General Company for Leather Industries (GCLI) (research sample) and determining the quality model that corresponds with the sample environment, resources, and needs.The research is trying to achieve a number of aims ,and it is depending on hypothesis, while the required data and information are gathered from the company registers, structural interviews are made by using checklists, personal observation, and reviewing documents to analyze and evaluate quality system. In addition to that the researcher has made a field living to complete some aspects which lack documented data in the company registers to check the correctness answers in the checklists. These lists have shown a fluctuation in the company performance quality and weaknesses in its performance, also the studied effected factors haven’t get high evaluation and this denote that the company is suffering from problems.Questionnaire is used in gathering data and information related to integration in research sample, and many statistical methods are used in handling data which are multiple and simple regression, and path analysis. These methods have come out with many results, the most important of them have shown that total - effect of integration among (ISO 9001, TQM, CMM) in total performance quality is more than the effect of each model alone, it is also shown that the use of ISO 9001 alone is not sufficient for improving the company total performance quality.In discussing the results, the study assured the importance of integration among the models in achieving quality requirements and has recommends the necessity of depending on integration elements in improving the total performance quality of company.

نجاح منظمات الاعمال على وفق التوجه الريادي لتكنولوجيا المعلومات بحث ميداني لعينة من المصارف العراقية الخاصة == The Success of Business Organizations According To The Entrepreneurial Orientation For Information Technology An Field Research At Iraqi Private Banks

اسم المؤلف: احمد ضياء الدين صلاح الدين الطائي
اسم المشرف: صلاح الدين عواد كريم الكبيسي
الموضوع العام: الادارة والاقتصاد
السنة: 2014
الموضوع الدقيق: ادارة اعمال
الدرجة: ماجستير
الجامعة: جامعة بغداد
اللغة: العربية
مكان الجامعة: بغداد
الكلمات الدلالية:
  • التوجه الريادي لتكنولوجيا المعلومات
  • النجاح المنظمي
الصفحات الاولى:
المستخلص: يهدف الباحث من خلال هذا البحث الى تشخيص وتفسير طبيعة علاقات الارتباط والتاثير بين التوجه الريادي لتكنولوجيا المعلومات ونجاح المصارف العراقية الخاصة مجتمع البحث وعلى مستوى الابعاد، ولقد اختبر هذا البحث في القطاع المصرفي الخاص ممثلا ب(10) مصارف عراقية خاصة | bjective researcher through this research to diagnosis and interpretation of the nature of the correlations and effect between the Entrepreneurial orientation for information technology and the success of the Iraqi private banks, the research community and the level dimensions, and I've tested this research in the private banking sector represented by (10), especially in Baghdad, Iraqi banks, and applied research on sample consisting of 80 distributors in several administrative levels Director (Director, Director of the department, branch manager), and use the search questionnaire Head to collect data and information tool, as well as personal interviews Program and some private banks annual reports, has sought research to test a number of hypotheses main and branch on the relationships of the link and relationships influence between research variables, and to answer all questions related to the problem of search, in particular questioning the basic (Is that the direction of the Iraqi private banks, the research community Entrepreneurial orientation in information technology will be led to strengthen further the chances of success?), has reached search to a group of conclusions was most important that the Iraqi private banks go approach leading information technology and this trend reverberate back to the attention of these banks (innovation technology and offensive competitive technology and proactive technology and Risk - takin technology and Autonomy technology), as well as the existence of interdependence and integration of the dimensions of Entrepreneurial orientation for information technology and the success of the business organizations reflected role larger style collective than if used individually to achieve successes organizational in its banking system, as these banks were able to use changes in the dimensions of orientation pioneering changes to the information technology together in bringing about more changes in the greater your chances of success with more than used to influence a solo. Based on the findings of the research results of a set of recommendations was the most important of which has developed the need to recruit Iraqi private banks departments Entrepreneurial orientation for information technology in creating more chances of success, and the necessity of the Iraqi private banks to take advantage of good interest in the success Organizational and strengthen that interest through work to develop her creative work as well as other proactive in reaching the technological opportunities presented as well as the practice of decentralization in taking crucial decisions and also accept high risk to increase revenues and follow policies that increase competitive successes

دراسة تحليلية لاستراتيجيات مواجهة السكن العشوائي في محافظة كربلاء المقدسة == Analytical Study of Strategies For Facing The Random Residence In Governorate of Holy Karbala

اسم المؤلف: احمد جبار راهي ال سلمان الكريطي
اسم المشرف: صباح مجيد سعيد النجار
الموضوع العام: الادارة والاقتصاد
السنة: 2012
الموضوع الدقيق: ادارة اعمال
الدرجة: دبلوم عالي
الجامعة: جامعة بغداد
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: قد تبدو ظاهرة السكن العشوائي مشكلة عمرانية بحتة لكنها في الحقيقة نتاج لمجموعة من الاسباب والعوامل التي يمكن تصنيفها الى اسباب سياسية واقتصادية وتخطيطية وحتى اسباب اجتماعية وعلى الرغم من التشابه الواضح في معظم خصائصها العمرانية والاجتماعية والقانونية عا | It seems to be that the phenomenon of The Random Residence is a pure problem, but in fact it is a result of a range of reasons and factors that can be classified into political, economic or planning or even social reasons and in spite of the clear similarity in most urban, social and legal characteristics globally, they differ in some characteristics from region to another and from time to time.The study aims to shed light on this Random Residence phenomenon and to identify the causes, consequences and implications of them and the attempt to gain access to the strategies contribute to face, address ,and reduce this phenomenon inside the cities as well as to enrich the scientific and service institutions with these studies, which would contribute to the improvement and development of the performance of Municipal enterprises and offers many solutions to this problem to move flexibly within the urban and constructional fabric of the cities.The problem of the study represented in the spread of construction and random housing resulting from the violations and abuses in the territory of the State and agricultural lands, orchards and building violations, which were estimated at about 30% of the area of the holy governor of Karbala, and its manifestation of the negative on the urban and civilized fabric although there are a number of laws and regulations that prevent the spread of this phenomenon, but to no avail, so the problem of the study can be summarized by type of strategies which can be used to face the Random Residence in the holy governorate of Karbala.The study uses an analytical approach to view the data connected by the research through the view and what the researcher gained of documented data which were held by the municipal offices in the governorate of holy Karbala in addition to the collected data through using the form of survey, and the study of the reasons behind the emergence of this problem, depending upon the display of the previous studies and experiences of Arab and foreign countries in addition to Iraq, regarding how to deal with the Random Residence in their cities and what are the strategies used in treating them. The study found a number of findings and recommendations which would contribute to providing a key database to the municipal offices in governorate of holy Karbala, that are concerned with the implementation of the design foundation for the governorate and gives clear results for the reality of the abuses of housing for the extent of the suitability of urban life, and to identify the case of abuses of residential, over - stepping's and the level of services through information gathered from the sample under study of (100) family within the limits of municipal institutions. The most prominent result is the inability of the residential areas to provide the basic functions (educational, commercial, recreation, roads & services) to serve the residents due to their regularity of buildings and its violence to the standards of planning, or as a result of an imbalance in the providing the space required for these activities, and that a high proportion of buildings are in bad condition as the status of urban poor do not provide a suitable climate to live and the great variation in areas of land resulting from the random and illegal isolation for the region. Which requires the adoption of several strategies to solve these problems, and the possible dissemination of these treatments on all Iraqi cities because of the correlation of the majority of the relevant departments in the same legislation, taking into consideration the attractions of the cities and sincere intention for treatment.

تسويق الخدمات المحاسبية. فحصها وتقويمها في المكاتب المحاسبية القانونية : دراسة حالة عن مجموعة طلال ابو غزالة - الاردن == The Marketing of Accounting Services Checking Evaluating In Law Accounting Offices (Case Study) In Group of Talal Abu - Gazala (Jordan)

اسم المؤلف: احمد احمد احمد الرحومي
اسم المشرف: ثامر ياسر البكري
الموضوع العام: الادارة والاقتصاد
السنة: 2004
الموضوع الدقيق: ادارة اعمال
الدرجة: دكتوراه
الجامعة: جامعة بغداد
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: اصبحت الخدمات اليوم باشكالها المختلفة والمتنوعة ونموها المتسارع تشكل الجزء الاكبر في اشباع حاجات ورغبات المنظمات والافراد على حد سواء، ومنها الخدمات المحاسبية التي تقدمها الشركات والمكاتب المحاسبية القانونية. بما تتصف به من خصائص وتنوع مثل خدمات التدقيق و| The services in various and different types and hurrying development be formed the biggest part in fulfill the needs and desires of organizations and individuals, such as accounting services which are submitted by law and accounting companies and offices in what have from service of checking with following up services, also the administrative and industrial consultations and informational techniques and others… etc, also become a great importance for continuous and stability works environment, this importance need to marketing these services, by actioninng marketing activities and their different tools of producer, pricing, distribution, spreading … etc. to show the importance of accounting and its effect on economic and social level. The study declared for specialists in this vital important accounting sector, that the companies and accounting offices in great number of advanced countries, become marketing procedures with its sides and activities are of daily works, and it’s obligated on Arabic accounting companies and offices to overcome these imposed difficulties and obstacles towards work by concepts and marketing procedures because what have from active and positive effects ways in support accounting companies and offices.In fact, these concepts and marketing dimensions were represented a main problems in past, which the research tried to distinguished their importance features for the benefit of specialists and professionals together, especially in Yamanian and Iraqi environment, and generally in Arabic environment by the study of researcher on (Talal Abu Gazala Law Accountant in Jordan), after elected it by Association of Jordanian Accounting because its good reputation and high position in accounting marketing, in addition, of wide abilities so it submitted various accounting services for wide classes of peoples of customers by net of branches cover about all main countries in Arab Land. This study contained six chapters.Chapter One : including the basic background of services in its first section and economic importance in section two, to distinguishing services importance and its development and advance procedures, and today formed high rate of economic activity outcome and great contribution in total national production.Chapter Two : section one showed the basic concepts of accounting marketing services, second section dealt with philosophical frame in its various dimensions, and they are really the basic strong rules to build effective activity marketing, it is the point for accounting companies to achieve their future ambitions.Chapter Three : including the elements of the mix of accounting marketing services in its two parts traditional and additional, containing in first and second section sequencely, these element represented the most important tools of marketing activity, which enable companies and accounting offices to build strong base of relations with customers and develop the image and position in society classes. These elements represented the most important tools of marketing activity which enable companies and accounting offices to built strong base of relations with customers and improve the image and position in society.Chapter Four : Concentrated on research’s procedure which contains on the problem of the study and the importance role of marketing activity containing accounting companies, research targets and them means of data collecting with its determiners by the procedure of study the state. Part Two : dealt with the studies of former references which reflected various marketing activities.Chapter Five : Is analysis for the reality of application accounting rules and the elements of marketing mixture of accounting services in group by three sections first one is descriptive the reality of group and its submitted activities, which reflected the variety and numbering the accounting activities and implementing fields, section two concentrated on amendment the accounting rules of marketing accounting services, which is know by its results that a group achieved great successes. Part three : dealt with the lists of checking of elements the marketing mixture, which can from its results clear that the group direct towards building active marketing opposite of what existence in accounting companies and offices which are still far away from this field.Six and Last Chapter : contained the most important conclusions in section one, but in section two included the practical and future recommendations.

الذكاء الشعوري وعلاقته ببعض متغيرات القيادة الادارية : دراسة تحليلية == Emotional Intelligence And The Relationship With Some Variables of Managerial Leadership (Analytical Study)

اسم المؤلف: ابراهيم خليل ابراهيم الطائي
اسم المشرف: سعد العنزي
الموضوع العام: الادارة والاقتصاد
السنة: 2004
الموضوع الدقيق: ادارة اعمال
الدرجة: ماجستير
الجامعة: جامعة بغداد
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: تتناول هذه الدراسة الميدانية تقييم مستوى الذكاء الشعوري للقادة الاداريين في بعض شركات قطاع الصناعة العراقي، وعلاقته بمجموعة من المتغيرات المتعلقة بهؤلاء القادة، وهي الجوانب الشخصية (الجنس، العمر، الحالة الاجتماعية، التحصيل الدراسي وسنوات الخدمة) والان | This study implies measuring and evaluating level Emotional Intelligence (EI) of leaders and investigate the relationship between (EI) and certain personal variables at the Iraqi public industries sector (Age, Gender, Social Status - single or married - , Education and Work experience), leadership style, and managerial levels. The research used a large data set comprised of (124) leaders of various management levels (Top, middle and first - line) working in public industrial sector in Iraq (State Company of electrical industries & State Company of batteries industry). The purpose of the study was to test certain hypotheses (Three main hypotheses and eight subordinate ones) particularly that one presuming correlation between (EI) and the behavioral style of the leader. Consistent with the significance of (EI) for business firms leadership and due to no previous research has been conducted in respect to this topic, this research would be considered as precedent so that to pave the way for future researches. Data of questionnaires have been statistically calculated and descriptively analyzed by using computer software according to (SPSS) model to estimate Chi - square, Mean, Median, Balanced proportions, Standard Deviation, Spearman Rank Correlation Coefficient and Factor Analysis. The results of the study led to several conclusions, most important of them are : Difference level of (EI) by disparity of Personal traits and leadership style of leaders. Some of the results agreed with the hypotheses, while others did not agree with other pertaining ones, It is highly recommended to consider (EI) upon filling the leadership position at subject firms.

اثر الاستثمار الاجنبي غير المباشر في بعض مؤشرات سوق العراق للاوراق المالية : دراسة تحليلية للفترة 2007 - 2013 == Impact of Indirect Foreign Investment In Some of The Indicators Iraq Stock Exchange Market Analytical Study For The Period 2007 - 2013

اسم المؤلف: محمد فوزي مهدي
اسم المشرف: هشام طلعت عبد الحكيم الونداوي
الموضوع العام: الادارة والاقتصاد
السنة: 2014
الموضوع الدقيق: ادارة اعمال
الدرجة: ماجستير
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: يعد العراق من بين الدول التي التفتت الى اهمية الاستثمار الاجنبي غير المباشر حيث سمح قانون الاستثمار في العراق لغير العراقيين بالاستثمار، وتم تفعيل قانون الاستثمار بالسماح لغير العراقيين بالتداول في سوق العراق للاوراق المالية في شهر اب من سنة 2007م، ان ل | Iraq is among the countries that turned to the importance of indirect foreign investment, where the law allowed to the indirect investment in Iraq for non - Iraqis. The investment Law was activated to allow foreigners to trade in the Iraqi market for securities in the month of August from the year 2007. This shift in trading in the Iraqi market for securities that would have an impact on the market, and these effects is its impact on the performance of the market.The study aimed to analyze the volume of indirect foreign investment at the macro level of the Iraqi market for securities, and analyze the volume of indirect foreign investment at the level of each sector of the Iraq market for securities, and to analyze the trading indicators in the Iraqi market for securities, as well as the analyzing the impact of indirect foreign investment in trading indicators of the Iraqi market for securities. The study was conducted on an analysis of annual data for the main trading indicators of the Iraqi market for securities, and main trading indicators for non - Iraqis, for the period from (2007ـ 2013). Reached the study to a set conclusions of the most important of which showed a statistical test results the existence statistically significant effect between of major trading indicators for non - Iraqis in key trading indicators in the market conclude of that the indirect foreign investment an important positive role in the stock trading movement in the Iraq market for securities this requires the strengthening the volume of these investment in the future , As statistical test results showed the existence statistically significant effect between the two indicators of trading volume and number of contract executed for the non - Iraqis for each sector and the trading volume and the number of executed market contracts and this reflects the influential positive role to investment foreign indirect in all sectors of the market in trading movement in the Iraq market for securities As exited the study with a set recommendations of the most important the work on the Diversification of securities and the development of new types of them and traded them in the Iraqi market for securities in order to attract new investments to the market, including the indirect foreign investment. As well as Work harder to connect the Iraqi market for securities with Arab financial markets through an efficient and effective network linking to be an additional channel to attract foreign investment to the market.

صناعة المعرفة والاغتراب الوظيفي وتاثيرهما في الاداء المتميز : دراسة استطلاعية في كليات الجامعة المستنصرية == Knowledge Industry And Career Alienation And Their Impact On The Excellence Performance - Exploratory Study In College of Al - Mustansiriya University

اسم المؤلف: سمية عباس مجيد رشيد الربيعي
اسم المشرف: انتظار احمد جاسم الشمري
الموضوع العام: الادارة والاقتصاد
السنة: 2015
الموضوع الدقيق: ادارة اعمال
الدرجة: دكتوراه
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: تصدت متغيرات الدراسة الحالية الى احدى اھم التحولات المعرفية المعاصرة في الفكر الاداري الحديث لتشكل اطارا فكريا معبرا عنھ ب (صناعة المعرفة) بوصفھا المصدر الاھم لتحقيق نمو واستدامة للمنظمات في الالفية الثالثة، اذ تم التعبير عن صناعة المعرفة بعناصرھا الخمسة | Our current study variables to one of the most important transformations in contemporary cognitive modern management thought to constitute a framework intellectually, expressed as (knowledge) industry as a source Most important to achieve sustainable organizations in the Third Millennium growth, as was the expression of the five specific industry knowledge where its elements (perception, intelligence, creativity, attention and memory), which contribute to the enrichment And stimulate the personal aspects of individuals in order to mitigate the effects of job alienation which may appear as a result of the transmission of human resource environment to another environment Including owned of experience and knowledge, which in turn contribute to building creative ideas so that you can interact with the developments in the external environment in order to achieve outstanding performer up to the aspirations of the business organization under development and competitiveness.The study started from the problem expressed in a number of intellectual and practical questions is the most prominent of impressionist role of industry knowledge and career alienation in outstanding performance, and whether there is the effect of industry knowledge on alienation and whether career alienation knowledge industry affects? , Where the attack of the answer to these questions are exploring the intellectual implications of these variables, being one of the contemporary topics in the Iraqi environment, It was then tested the link and effect relationships and the possibility of investing in the Iraqi environment, the study underwent a community sample Mustansiriya University has identified a sample of the study (408) Distributors professor at The Mustansiriya university faculties.The importance of this study, it would emerge rooting intellectual and cognitive study of the nature of the variables based on the exploratory effort of the reality of industry knowledge and career alienation and their influence in the outstanding performance support to achieve this, the formula a number of key assumptions and other related sub - relations and influence the link between the study variables and tested a variety of statistical methods using a questionnaire (the scale as a tool for data collection and Information from the study sample).And finally exited the study conclusions intellectual theory and applied again diagnosed fact that there is a significant correlation relationships between the elements of the independent variable and the dependent variables as well as the existence of direct moral influence relations and indirect variables, as part of the discussion of the results has been reached on a number of the most important conclusions that there are major employers and a clear knowledge of the elements of the industry in the study where the organization so that individuals can mitigate the effects of Alienation career in order to achieve outstanding performance, based on the stocks they own from a knowledge, skills and experience accumulated and try to benefit from the experiences of others, whether at home or abroad.

فاعلية المشروعات الصغيرة والمتوسطة وفقا لتحليل العلاقة بين استراتيجيات الاعمال واستراتيجيات ادارة الموارد البشرية : بحث ميداني == The Effectiveness of Small And Medium Enterprises According To The Analysis of The Relationship Between Business Strategies And Human Resource Management Strategies

اسم المؤلف: سارة عبد القادر جبار العبيدي
اسم المشرف: سعد علي حمود عباس العنزي
الموضوع العام: الادارة والاقتصاد
السنة: 2014
الموضوع الدقيق: ادارة اعمال
الدرجة: ماجستير
الجامعة: جامعة بغداد
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: تناول هذا البحث فاعلية المشروعات بابعاده الرئيسة(التكيف البيئي، تحقيق الاهداف، تخفيض الكلف، وزيادة الابداع )، وفقا لتحليل استراتيجيات الاعمال (المنقبة، المدافعة، المحللة، والمستجيبة)، واستراتيجيات ادارة الموارد البشرية بـ( الاختيار والتعيين، التدر | This research deal with the effectiveness of enterprises with its main dimensions ( Environmental Adaptability , achieve goals , reduce costs, and increase creativity ) , according to the analysis of business strategies ( excavating , defending , analyst , and responsive ) , and the strategies of human Resource Management (selection and recruitment , training and development, compensation and wages , and performance evaluation ). Ties research begins in dilemma that there is on suitable strategies in these enterprises help them continue and permanence in the field of business and market. There are no sutable on the management of the human Resource. And business strategies makes them against the changes in the changing and volatile markets.As a result of the increasing of the importance in small and medium enterprises recently because its specialisity, importance and multiplicity of parties that interested in them so that it takes an important role in the economic advancement of the country through providing services that benefit all sectors, and operates a variety of human resources , as well as change it to new products, because of the fragility of these enterprises infrontof the strong competition from other enterprises as a result of regional and international developments.This matter insist on developing which support activity.The research problem for mulated on the theoretical level of where quotient controversy about hiring of human resource management inorder to the success of the effectiveness of enterprises, the relationship between it and the business strategies, and the debate about the expected results of this recruitment on the field level of the application. The problem is it managers can hiring human resources in the small and medium enterprises effectively and ensure on effective management as well as the development of best management practices , motivation and maintain their employees.The objective of this research was directed to achieve the effectiveness of small and medium enterprises with its various dimensions, according to the analysis of the relationship business strategies, for strategies human resource management, in order to get out of the framework system gathered more dimensions and concepts, and trying to exam the Iraqi environment to be aware of these modern concepts , following descriptive analytical method. The research has identified a set of hypotheses that have been tested statistical tools , including the arithmetic mean , standard deviation, and correlation coefficient , and the regression coefficient , and path analysis , has dealt with that role Strategic human resources which contributes to maximizing the value of small and medium enterprises through capacity owned by workers and their potential to achieve effectiveness , and then to expand its market share , and maximize their strengths , leading to acquire a competitive advantage in the emerging Iraqi market After viewing and benefit from the results of these surveys that examed by field research , the researcher has selected a random sample of (100) people from the managers and staff responsible for these enterprises and the competence of managers of these projects in the ministries of planning , labor and social affairs. The supposition main of the research has deal with the extent of the impact of the effectiveness of small and medium enterprises, with the relationship between business strategies and human resource management strategies. The reported finds that human resource management strategies affect the effectiveness of small and medium enterprises positive and negative. In addition, there search set of conclusions the experience that create small and medium enterprises in Iraq is at at the not in the sense it is a new idea , but new experience of the state, which requires the support of this kind of enterprises and attention to their quality and development , as well as the development of resources human which they operate, as research was presented a set of recommendations that can benefit all Iraqi ministries and institutions , particularly the Ministry of Planning and Labour and Social Affairs as an incubator for these enterprises.

الاستراتيجيات التنافسية ودورها في الخيار التسويقي للمنظمة : دراسة تحليلية في شركة بغداد للمشروبات الغازية == The Competitive Strategies And Its Role At Marketing Choice An Analytical Study In The Baghdad Soft Drinks Company

اسم المؤلف: محمد عيدان باني الخزرجي
اسم المشرف: سرمد حمزة جاسم الشمري
الموضوع العام: الادارة والاقتصاد
السنة: 2015
الموضوع الدقيق: ادارة اعمال
الدرجة: ماجستير
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: تناولت الدراسة الاستراتيجيات التنافسية كمتغير تفسيري والخيار التسويقي كمتغير مستجيب وقد تضمن المتغير التفسيري (المستقل) متغيرات ثلاثة فرعية هي استراتيجية التنويع واستراتيجية التكامل واستراتيجية التركيز، في حين تضمن المتغير المستجيب (المعتمد) لمتغيرات ثلاث | This study discuss both competitive strategies as an independent variable, and marketing choice as a dependent variable, an independent variable included three sub - dimensions and these are diversification strategy, Integration strategy, and focus strate

التسويق الداخلي واثره في سلوك المواطنة == The Internal Marketing And Its Impact on The Organizational Citizenship Behavior

اسم المؤلف: اسراء شنان ثابت
اسم المشرف: رفاء فرج سموعي
الموضوع العام: الادارة والاقتصاد
السنة: 2015
الموضوع الدقيق: ادارة اعمال
الدرجة: ماجستير
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: تناول هذا البحث موضوع التسويق الداخلي متمثلا بابعاده ( نشر المعلومات التسويقية, والتدريب للتسويق الداخلي, والحوافز، وثقافة الخدمة, والدعم الاداري ) واثره في سلوك المواطنة التنظيمية متمثلة بابعادها ( الايثار, وروح التسامح, والضمير الحي, وطوعية المشاركة, وا | The study deals with the investigating of the internal marketing represented by its dimensions (publication of marketing information, internal marketing training, service culture, incentives, and management support) and its impact on the organizational ci

تحليل الصناعة وتاثيره في استهداف السوق : دراسة تحليلية لاراء عينة من المدراء في شركة الفداء العامة == Industry Analysis And Its Influence In The Market Targeting : An Analytical Study For The Views of A Sample of Managers In Public Al - Fidaa Company

اسم المؤلف: كمال عبد الزهرة حسن
اسم المشرف: سرمد حمزة جاسم الشمري
الموضوع العام: الادارة والاقتصاد
السنة: 2015
الموضوع الدقيق: ادارة اعمال
الدرجة: ماجستير
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: يتناول الباحث في هذه الدراسة تحليل الصناعة ودرجة تاثيرها في عملية استهداف السوق دراسة تحليلية في شركة الفداء العامة احدى تشكيلات وزارة الصناعة والمعادن, حيث سعى الباحث الى اختبار علاقة الارتباط والتاثير بين متغيرين رئيسين, وهما تحليل الصناعة (المتغير الم | The researcher in this study deals Analysis of the Industry and the degree of influence on the Market Targeting process, a Analytical Study in Al - Fidaa general company one of the formations of the Ministry of Industry and Minerals, where the researcher

امكانية تطبيق المراجحة الدولية لتحقيق العائد على الاوراق المالية : دراسة تطبيقية في سوقي نيويورك ولندن للاوراق المالية == Possibility of International Arbitrage Application To Achieve Return Securities Empirical Study In New York And London Securities Exchange

اسم المؤلف: علاء عباس حسين الزهيري
اسم المشرف: حيدر نعمة غالي الفريجي
الموضوع العام: الادارة والاقتصاد
السنة: 2015
الموضوع الدقيق: ادارة اعمال
الدرجة: ماجستير
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: تزايد اهتمام المتعاملين في الاسواق المالية في السنوات الاخيرة بالمراجحة كونها احد الاساليب التي تمكنهم من تحقيق العوائد وبدون مخاطرة. ومن هنا جاءت اهمية هذا الموضوع الذي حظي باهتمام كبير من قبل الباحثين والمختصين من خلال سعيهم لتحليل فرص المراجحة والتي يط | Recently many of researchers of financial management focus in on arbitrage as one of important financial transaction that help dealers to achieve returns without any risks. Due to this importance this study has established. Most researchers gave close att

تحليل اداء بعض صناديق الاستثمار السعودية مع بيان امكانية تاسيسها في العراق == Performance of Some Saudi The Investment Funds Analysis With A Statement The Possibility Establishedment In Iraq

اسم المؤلف: دلال قاسم عبد الحسين السعيدي
اسم المشرف: هشام طلعت عبد الحكيم الونداوي
الموضوع العام: الادارة والاقتصاد
السنة: 2015
الموضوع الدقيق: ادارة اعمال
الدرجة: ماجستير
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: انطلقت الدراسة من مشكلة معبر عنها بعدد من التساؤلات الفكرية والتطبيقية، وان الهدف منها هو التاطير النظري لمتغيرات الدراسة وذلك لتنامي الحاجة الى وجود صناديق استثمار تتيح للمستثمرين العراقيين استخدام اموالهم لاغراض الاستثمار في هذه الصناديق مما يفهم منه و| The study launched from the problem expressed in a number of intellectual and practical question of, and that the goal of which is the theoretical framing of study variables and to the growing need for the presence of investment funds allow to Iraqis inve

تحسين عملية خط الانتاج التجميعي باستخدام بعض ادوات الانتاج الرشيق بحث تطبيقي في الشركة العامة لصناعة السيارات/ الاسكندرية == The Improvement of Process The Line of Assembly For Use Some of The Lean Production Toolsa Practical Research In The General Company For Cars Industry \ Al - Iskandariya

اسم المؤلف: ابراهيم سكران عبد الله الشمري
اسم المشرف: نادية لطفي عبد الوهاب الجنابي
الموضوع العام: الادارة والاقتصاد
السنة: 2015
الموضوع الدقيق: ادارة اعمال
الدرجة: ماجستير
الجامعة: جامعة بغداد
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: سعى هذا البحث الى تحليل واقع عملية الانتاج في خط تجميع سيارات صالون (رنا) في الشركة العامة لصناعة السيارات ومن ثم تحديد واستخدام مجموعة من ادوات الانتاج الرشيق الملائمة في ذلك الخط, ومن خلال المعايشة الميدانية والمشاهدات والمقابلات التي اجراها الباحث مع ا | The research seeks to analyze the reality of the production process in the assembly line of saloon cars (RUNNA) in the General Company for the automotive industry and then define and use a set of production tools lean appropriate in that line, and through

امكانية استعمال استراتيجية الزخم للتحقق من الكفاءة الضعيفة للسوق المالي == Possibility To Use The Momentum Strategy To Check The Financial Market Efficiency of Theweak Form

اسم المؤلف: دعاء ذيب عبد القادر
اسم المشرف: حمزة محمود الزبيدي
الموضوع العام: الادارة والاقتصاد
السنة: 2015
الموضوع الدقيق: ادارة اعمال
الدرجة: ماجستير
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: تهدف هذه الرسالة الى البحث في امكانية استخدام استراتيجية الزخم في سوق العراق للاوراق المالية لتحقق من الكفاءة الضعيفة والكشف عن امكانية تحقيق عوائد غير عادية في حال نجاح هذه الاستراتيجية, وسعت الدراسة في سوق العراق للاوراق المالية الى ان يكون جميع شركات ا | This message is aimed at researching the possibility of using the momentum strategy in Iraq Stock Exchange to check out the weak efficiency and detect the possibility of achieving returns abnormal in the event of the success of this strategy, and sought t

تاثير راس المال النفسي وراس المال الاجتماعي في حماية المال العام : دراسة استطلاعية لاراء عينة من العاملين في المنظمات الصحية الحكومية == The Relation Between The Psycho Capital & Social Capital & Both Effects on Protection Strategic To The General Pelf In The Governmental Institutions Recceing Study In A Sample From The Governmental Hospitals

اسم المؤلف: كريم صيهود كرم الزهيري
اسم المشرف: انتظار احمد جاسم الشمري
الموضوع العام: الادارة والاقتصاد
السنة: 2013
الموضوع الدقيق: ادارة اعمال
الدرجة: ماجستير
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: تزداد اهمية منظمات الاعمال يوما بعد يوم، كونها تمثل الدعامة الاساسية للاقتصاد الوطني في اي دولة، وبسبب الحركة السريعة والتطورات المهمة، والملحوظة التي يشهدها النظام العالمي الحالي من اجل مواجهة الازمات المعاصرة من جانب منظمات اليوم تبرز اهمية راس المال ال | The significance of the businesses organizations increases day by day because it represents the basic abutment to the national economy of any State, and due to the fast motion with the noticeable and important evolutions of the reigning universal regime,

الاسبقيات التنافسية لاستراتيجية العمليات واثرها في الاداء المنظمي باستعمال بطاقة الدرجات المتوازنة : بحث استطلاعي في دائرة مدينة الطب

اسم المؤلف: احمد غازي مهدي الياسري
اسم المشرف: رعد عبد الله عيدان الطائي
الموضوع العام: الادارة والاقتصاد
السنة: 2013
الموضوع الدقيق: ادارة اعمال
الدرجة: ماجستير
الجامعة: جامعة بغداد
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: ترتبط البحث الحالية بمتغيرين مهمين في مجال دراسات الانتاج والعمليات والتنظيم لمنظمات الاعمال،الا وهي(الاسبقيات التنافسية لاستراتيجية العمليات، والاداء المنظمي) وتسعى البحث الى الوقوف على( الاسبقيات التنافسية لاستراتيجية العمليات واثرها في الاداء المنظمي

دور ممارسات ادارة الموارد البشرية في تحقيق متطلبات الرقابة الادارية بحث ميداني في بعض مكاتب المفتشين العامين للوزارات العراقية == The Role of Human Resource Management Practices In Achieve The Requirements of Administrative Control

اسم المؤلف: حسن فليح مهلي الركابي
اسم المشرف: بلال جاسم القيسي
الموضوع العام: الادارة والاقتصاد
السنة: 2014
الموضوع الدقيق: ادارة اعمال
الدرجة: ماجستير
الجامعة: جامعة بغداد
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: تمثل ممارسات ادارة الموارد البشرية والرقابة الادارية مجالين معرفيين كانا ومازالا محور العديد من الدراسات، لكن الجمع بينهما ودراسة العلاقة التي تربطهما والدور الذي تسهم ممارسات ادارة الموارد البشرية به في تحقيق متطلبات الرقابة الادارية يمثل دراسة جديدة هي | Human Resources Management Practices (HRMP) and managerial control represent two academic fields that have been and still are the focus of many studies. However, merging both fields and studying the relationship that connects them and also the role that H

تاثير الانشطة الذهنية في تحقيق الانتاجية الابداعية : دراسة استطلاعية تحليلية لاراء عينة من منتسبي الشركة العامة للصناعات الكهربائية == The Effect of Brain Activities In Achieved The Creating The Production Fulfillment

اسم المؤلف: امنه احمد مظلوم
اسم المشرف: لمياء سلمان عبد علي الزبيدي
الموضوع العام: الادارة والاقتصاد
السنة: 2015
الموضوع الدقيق: ادارة اعمال
الدرجة: ماجستير
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى:
المستخلص: تناولت الباحثة في الدراسة " تاثير الانشطة الذهنية في تحقيق الانتاجية الابداعية " اذ يحظى موضوع الانشطة الذهنية باهتمام متزايد لكونة من المواضيع المهمة، والتي لها تاثير كبير على مستقبل المنظمات الانتاجية، فالانشطة الذهنية هي القدرات العقلية التي يمتلكها | In this research, entitled : "The effect of brain activities in achieved the creating the production fulfillment", which has great effect on the future of the production organizations, where the brain activities has a mental ability, which capable the ind

التسويق الريادي واثره في دعم القدرة التنافسية في معمل سمنت كبيسة == Promotional Mix Location In The Entrepreneurial Marketing And Its Impact on Support Competitiveness In Kubaysah Cement Plant

اسم المؤلف: بلال عبد الغفور مرعي الراوي
اسم المشرف: سعدون حمود جثير الربيعاوي
الموضوع العام: الادارة والاقتصاد
السنة: 2015
الموضوع الدقيق: ادارة اعمال
الدرجة: ماجستير
الجامعة: جامعة بغداد
اللغة: العربية
مكان الجامعة: بغداد
الكلمات الدلالية:
  • التسويق الريادي
  • القدرة التنافسية
الصفحات الاولى:
المستخلص: يهدف الباحث في بحثه الى تشخيص وتفسير طبيعة علاقات الارتباط والتاثير بين (التسويق الريادي والقدرة التنافسية) وعلى مستوى الابعاد، ولقد اختبر هذا البحث في معمل سمنت كبيسة، وطبق البحث على عينة مكونة من (60) مديرا موزعين في مستويات ادارية عدة، واستخدم البحث ال | 0bjective his research into the diagnosis and interpretation of the nature of the correlations and effect between the (promotional mix in Entrepreneurial marketing and competitiveness site) and at the level dimensions, and I've tested this research in a c
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