First pages:

Author name: احمد حسن احمد

Supervisor name: صلاح الدين عواد كريم الكبيسي

General topic: Administration and Economics

Specific topic: Business Administration

Degree: Master

University: University of Baghdad - Faculty Of Administration And Economics - Department Of Business Administration

Language: Arabic

University location: Baghdad

First pages:

ادارة الموهبة والمقدرة الجوهرية للموارد البشرية كخيار لتعزيز الميزة التنافسية للمنظمات : بحث ميداني في وحدات الاداء الجامعي == Talent Management And Core Competency For Human Resources A Choice For Enforcement of Competitive Advantage For The Organization Field Research In University Performance Units

Author name: حسـين وليد حسين عباس

Supervisor name: غني دحام تناي الزبيدي

General topic: Administration and Economics

Specific topic: Business Administration

Degree: Master

University: University of Baghdad - Faculty Of Administration And Economics - Department Of Business Administration

Language: Arabic

University location: Baghdad

First pages:

Abstract: الغرض من هذا البحث تسليط الضوء على العلاقة بين ادارة الموهبة والمقدرة الجوهرية للموارد البشرية وانعكاسهما في تعزيز الميزة التنافسية للكليات، وسعى البحث الى تحقيق جملة من الاهداف المعرفية والتطبيقية. اذ تشكل ادارة الموهبة الاتجاه الحديث لادارة الموارد ال | The purpose of the research to focus the light on the relation between talent management and essential core competency for human resources and its inflects in enforcing competitive advantage for the colleges. Talent management represents modern direction to manage the human resources and the principle source to provide the organizations with high skill employees and distinguished performance. Also The core competency for human resources are regarded as cornerstones execute all tasks and duties that were undertaken by the colleges including the best competencies. Due to the great changes of the environment which are the colleges carry out their responsibilities, several colleges started looking for means and ways to strengthen their competitive advantage. The Problem of Field study is represented by the existence of clear failure in implementation of the activities of Talent management and concentrate on constructing core competencies for human recourse, and negligence of its role in consolidate competitive advantage in Iraqi colleges, Also the research aimed at to achieve several applied and knowledge objectives, and According to such a problem and objective , and in order to verify the variable of the main and sub - study , we formulated (7) principle hypothesis with (24) sun - hypothesis. Adopted The questionnaire as a tool to collect data of the study according to ready criteria and standards by using pentagonal Liker grade. It was subjected to the measures of honest and firmness, and distributed among (69) person from the employees in university performance units in (18) colleges from five Iraqi universities : “ Baghdad , Almustansiriya , Technical , Alnahrain , and AL.Iraqia university “. To analyze the data of the study, we used Statistics programs (SPSS) and (Excel). The statistical instrument that used in the analysis was “curve, available coefficient , correlation coefficient for Spearman , simple and multi linear slope and analyzing of the path”. The statistic approaches showed several results , the most important one was the existence of moral relation between the Talent management and core competency for human resources. Also showed that is moral effectiveness for each of the Talent management and core competency for human resources in consolidating the competitive advantage for the colleges , and the level of the effectiveness increase if they existed together. Regarding discussion of the results , the study presented several conclusions , out of the talent management and core competency for human resources are the competitive advantage for the colleges under dynamic environment that worked in the matter , which required increasing concentration on application of the activities of talent management and construct core competency for human resources ,that a working within , through knowing the advanced experiences of other advanced countries and make use of it in a best way

تاثير قنوات التوزيع في تحقيق رضا الزبون : بحث ميداني == The Impact of Distribution Channels To Achieve Customer Satisfaction / Field Research

Author name: حسين هشام عبد الرحمن السامرائي

Supervisor name: غسان قاسم داود سلمان اللامي

General topic: Administration and Economics

Specific topic: Business Administration

Degree: Master

University: University of Baghdad - Faculty Of Administration And Economics - Department Of Business Administration

Language: Arabic

University location: Baghdad

First pages:

Abstract: يعد التوزيع من عناصر المزيج التسويقي الرئيسة التي بواسطتها تستطيع المنظمات ايصال منتجاتها عبر قنوات خاصة الى جميع زبائنها في الزمان والمكان المناسبين لتحقيق المستويات المرغوبة من رضا الزبون، ولذا ومن هذا المنطلق والاهمية يعتبر بحث تاثير قنوات التوزيع في | The distribution of the elements of the marketing mix key by which organizations can deliver their products through private channels to all customers in the right time and place to achieve levels desired by customer satisfaction, so this sense and importance is to investigate the effect of distribution channels to achieve customer satisfaction in the industrial sector Iraqi basic orientation the current study. The eating study of customer satisfaction of topics complementary to the importance of distribution channels for organizations of Iraq, and the fact that the industrial sector is the most important pillars for building the economy of countries and their development, the researcher on the sample selection of industrial organizations of the Ministry of Industry and Minerals in Iraq, and the purpose of achieving the objectives of current research as sample consisted of (70) members of the administrative staff and technicians at the General Company for dairy products (Abu Ghraib) and the General Company for the manufacture of medicines and medical supplies - Samarra subsidiaries of the Ministry of Industry and Minerals in Iraq, and the purpose of updating the requirements of research data was collected and employ personal interviews as well as observations researcher that reward with the research sample, were Using a number of statistical methods mean, standard deviation, and simple linear correlation, and simple linear regression coefficient, and multiple linear regression coefficient, and test (Mann - Whitney) in the display, analysis and interpretation of the results of the study. The research found to a number of conclusions, mainly managed departments marketing that uses factors influencing the selection of distribution channels and evaluate the performance of distribution channels in directly influence customer satisfaction in order to achieve the levels desired satisfaction by senior management, but the influence evaluate the performance of distribution channels to achieve Customer satisfaction was greater than the effect of the distribution channels (totaling), On the other hand, factors affecting the choice of distribution channels have had a deep impact in achieving customer satisfaction, especially the factors relating to the organization totalling axes. The most important recommendations, the Iraqi companies Industrial if it wanted to achieve levels desired customer satisfaction it must increase interest productivity distribution channels and by working on a comparison between the rate of productivity channels distributive owned with rates similar to companies other competition, and motivate and reward members, and improve productivity channels distributive, and addressing the problems and obstacles faced by the members of the channel, and increased influence in the recruitment of all potential and financial resources optimally, so this sense and important companies must when selecting channels distributive appropriate work on the design of distribution channels fit in with their products and taking into care factors influencing in the selection of these channels on the one hand and evaluate the performance of the members of the channel (an attempt to take corrective action to adjust according to market developments) on the other, which ensures organizations Iraqi industrial further increase distribution opportunities for their products and to achieve levels desired by customer satisfaction, which is one of the most important objectives of Industrial Organizations Iraqi.

تاثيرات الخطا البشري في المخاطر المصرفية وامكانية التحول نحو المنظمة المتعلمة : بحث تجريبي في عدد من المصارف العراقية الخاصة == The Effects of Human Error In The Banking Risks And The Possibility of Transition To A Learning Organization Empirical Study In A Number of Iraqi Private Banks

Author name: حسين لازم الزيدي

Supervisor name: سعد علي حمود عباس العنزي | صادق راشد حسين الشمري

General topic: Administration and Economics

Specific topic: Business Administration

Degree: Doctorate

University: University of Baghdad - Faculty Of Administration And Economics - Department Of Business Administration

Language: Arabic

University location: Baghdad

First pages:

Abstract: يهدف هذا البحث الى دراسة تاثيرات الخطا البشري في المخاطر المصرفية وامكانية تحويل المصارف العراقية الخاصة الى منظمات متعلمة، وذلك من خلال قياس واختبار تاثير الخطا البشري في المخاطر المصرفية، والوقوف على المخاطر الاكثر ارتباطا به للتركيز عليها، وتقديم المع | This research aims to study human error effects in the banking risks and the possibility of converting the Iraqi private banks to educated organizations, and through the measurement and testing of human error effect in every kind of banking risks types and stand on the most closely associated with the risks in order to focus on them and make appropriate processors have with respect to and increase the availability of skills and expertise required to carry out banking operations of error - free manner. Find dealt with human error in terms of meaning and understandable, classifications and types, causes and consequences and its approaches and theories. Also addressed placed banking risks in terms of meaning and concept, species and entrances and theories, also addressed placed banking risk management and measurement. Also addressed the evolution of organizations down to the learning organization, including the concept and characteristics and dimensional measurement, and the requirements of becoming a learning organization. The research was sealing his intellectual and theoretical study of the relationship between the three threads with the submission of a successful international experiences. We depart search of his problem to was the need of the Iraqi private banks, which are supposed to reflect the level of development and progress in financial and economic of the country areas, to a deeper understanding of the human errors committed within the bank either by management or employees, and to understand their causes and consequences and its direct and indirect effects in banking risks, which are a feature of the banking environment, and thus its impact on the bank's success in achieving its objectives, or protect it from falling into failure, and leave the banking market. So it was necessary to find a strategy to ensure the management of human errors and management of banking risks, be the basis of learning from the mistakes of the past and adopt the principle of creativity and knowledge, within the court system called the learning organization.The research methodology depend on experimental method, has identified a set of hypotheses that have been tested different tools of financial analysis, the style of case study statistical tools. Has been selected five banks exposed to real problems for analysis and access to the results serve to know the effects of human error in the banking risks, it was also selected three banks from the good rating for comparative purposes to measure the possibility of converting to banks, educated organizations. The research has come to many of the most important results that the most important errors that affect the banking risk is management mistakes, especially mistakes of decisions making, and that more risk is affected that the credit risk. The research found that the dimensions of learning organizations in Iraqi banks available moderately, and that non - distressed banks are best able to switch to an learnining organizations

راس المال الزبائني بتماثل الزبون والمنظمة في اطار فلسفة التسويق الشمولي : دراسة تحليلية لاراء عينة من المدراء والزبائن بمصرفي الرافدين والرشيد == Customer Capital Via Customer - Organization Identification Within The Framework of The Holistic Marketing Philosophy (A Analytical Study of Sample Opinion From Managers And Customer At In Al - Rafideen And Al - Rasheed Banks

Author name: حسين علي عبد الرسول الجنابي

Supervisor name: غسان قاسم داود سلمان اللامي

General topic: Administration and Economics

Specific topic: Business Administration

Degree: Doctorate

University: University of Baghdad - Faculty Of Administration And Economics - Department Of Business Administration

Language: Arabic

University location: Baghdad

First pages:

Abstract: يهدف البحث الحالي الى توظيف اطار فلسفة التسويق الشمولي لتعزيز راس المال الزبائني بوجود تماثل الزبون مع المنظمة كمتغيروسيط. وتتجسد مشكلة الدراسة الرئيسة بتساؤل اساسي مفاده كيف يستطيع المصرف ان يعزز راس ماله الزبائني من خلال تبني فلسفة التسويق الشمولي. وت | Current research aims to employ framework of a holistic marketing philosophy to enhancing customer capital existence of customer - organization identification. And embodied the main problem of the study questionably fundamental view how can the bank to enhancing its capital customer through the adoption of a holistic marketing philosophy. The study sample target managers in the Rafidain and Rasheed, as well as his customer, has been included in the study sample (120) individual heads of departments and branches. Offset (120) customers of the two banks. For the purpose of data collection research relied on questionnaire as the main tool has been developed in the light of the views and thoughts of researchers and specialists in the field of study variables.In light of the results of the statistical analysis, Search devised a set of conclusions was the most important : Bank can enhancing its capital customer through relied on marketed holistic philosophy verify the customer's social needs in identification. Based on conclusion study by the research, was derived a set of recommendations, the study community can find to overcome some obstacles present or future, especially since the banking industry in Iraq is witnessing dramatic shifts. Perhaps the most important of these recommendations was the need to adopt management banks surveyed holistic marketing philosophy and work to make them, through the inclusion of the Bank's vision and mission, and must move towards different market sectors so that they can penetrate as much as possible from the market

تاثير التحليل البيئي في المزيج التسويقي السياسي وادارة علاقات الناخب : دراسة استطلاعية لاراء عينة من اعضاء مجالس محافظات الفرات الاوسط == Environmental Analysis Effect On The Political Marketing Mix And Voter Relationships Management

Author name: حسين فلاح ورد ورش البدري

Supervisor name: انتصار عباس حمادي الدليمي | يوسف حجيم سلطان الطائي

General topic: Administration and Economics

Specific topic: Business Administration

Degree: Doctorate

University: University of Baghdad - Faculty Of Administration And Economics - Department Of Business Administration

Language: Arabic

University location: Baghdad

First pages:

Abstract: تناول الدراسة الحالية موضوع تاثير التحليل البيئي في المزيج التسويقي السياسي وادارة علاقات الناخب ولقد استطلعت الدراسة اراء عينة من اعضاء مجالس محافظات الفرات الاوسط في العراق التي تضم خمس محافظات هي ( القادسية، بابل، النجف، كربلاء، المثنى ). اذ تحددت | This study deals with the effect of environmental analysis on political marketing mix and voter relationships management. The study had been done. The study had been done on a sample of a governorates councils of ( M. U ) in Iraq , which it involve (60) members they are distributed according to a group of demographic characteristics. And questionnaire had been depended on in the study as a tool to collect the data. And the two computer programs (SPSS) and (STATICA) had been used , to process the data and reach to the results which concern with computation of values of ( ratios , frequencies , means , and standard deviations ) as well as test the hypotheses of study , by computation , the values of the relationships of direct effect and indirect among the variables of study , and it’s significance of this relation ships. The study has tried to test a number of major and minor hypotheses related to the relation and regression among the variables of the study. So , the study has reached to several conclusions , such as there is significant effect of environmental analysis on political marketing mix , and there is significant effect of environmental analysis on voter relationships management by political marketing mix. And according to these conclusions , the study presents many suggestions which be useful tools , to the political parties (which are studied ) , either now or in the future

تاثيــر التوجـــه الاســــتراتيجي فــي اداء المصارف العراقية الخاصة : بحث مقارن == The Impact of Strategic Orientation On The Performance of Iraqi Private Banks / Acomparative Research

Author name: حسام حمدان شونة

Supervisor name: علي موات الصيهود السوداني

General topic: Administration and Economics

Specific topic: Business Administration

Degree: Master

University: University of Baghdad - Faculty Of Administration And Economics - Department Of Business Administration

Language: Arabic

University location: Baghdad

First pages:

Abstract: يهدف الباحث من خلال هذا البحث الى وضع جانب نظري للتوجه الاستراتيجي المركز على السوق في منظمات الاعمال من اجل تحسين ادائها الحالي والاداء المستقبلي من خلال استخدام التوجه الاستراتيجي بابعاده المتمثلة (التوجه الريادي،التوجه نحو السوق،التوجه التفاعلي) واســـ | OBjective researcher through this research to put my side of the strategic position on the market to go in business organizations in order to improve the current performance and future performance through the use of strategic orientation of deportation (Entrepreneurial Orientation, market Orientation, Interaction Orientation) And the use of scale (Balanced Scorecard) Bmnzawradtha four to measure its performance, has sought research to test a number of hypotheses main and branch - related relations link and relationships influence the research of variables (the strategic direction and performance), so to answer questions related to the problem of search, in particular questions basic (Are banks Iraqi special sample of the research has led strategic direction to achieve the best performance?, what the effect of the three strategic direction for its removal (leading orientation - market - oriented interactive - altuge) in the performance of the Iraqi Special) banks, And derives Find importance of being an inclusive framework "to test the impact of the strategic direction on the performance of banks, and to recognize the important role played by the first variable (strategic orientation) to influence the second variable (performance), the research aims to enable banks to enhance their ability to improve performance which is aimed at him through the development of a theoretical framework and strategic position on the market to go in business organizations and the diagnosis and interpretation of the nature of the correlations and effect between the strategic direction and performance of Iraqi banks research community and at the level of the dimensions. the researcher formulate a set of hypotheses was the most prominent of no significant moral correlation between strategic direction and performance, and there is a significant moral effect of the application of the strategic direction to improve performance. This research has been tested in the Iraqi banking sector represented by (Gulf) Commercial Bank and the Bank of Ashur International), and applied research on intentional sample of 85 managers and staff distributors in several administrative levels (Director, Department manager, branch manager, senior management staff) and use the search questionnaire head for the collection of data and information tool as well as personal interviews program and some private banks and annual reports, as well as the researcher used some statistical methods which (arithmetic mean, standard deviation, coefficient of variation, Pearson correlation analysis, and analysis of simple regression, financial ratios) The research has come to a set of conclusions was the most important, the presence of correlation and the relationship of positive influence strategic direction of the three for its removal in the performance of Iraqi private banks, the research community, and the dimensions of the strategic direction has sparked mixed on the performance of banks research sample, it is found that the impact of the pioneering trend in priority first, interactive approach in the second priority, and market - oriented in the third priority. Also found there are high positive correlation between the strategic direction (in general) and the performance of the banking banks sample section, also showed the results of descriptive analysis (general rate) to keep the strategic direction, Gulf Commercial Bank and the Bank of UNESCO's International achieved high adoption of the strength of the vertebrae search variables implying the absorption of the surveyed banks the importance of the strategic direction of all dimensions, "which will reflect positively on its performance.Based on the findings of the research results has developed a set of recommendations was the most important. Increase the interest of the Iraqi private banks, the research community strategic direction because of its direct impact on the performance of banks and the success of its business, the need for the departments of the surveyed banks to benefit from positive relations through the preparation of future plans and determine the long - term objectives to be achieved by exploiting the opportunities available to them, and exploiting the internal potential and its impact on the banking performance, as well as conduct in - depth studies to find out the reasons for the negative impact of the move towards the market in the performance of the surveyed banks and processed increases the efficiency of its interaction with the perspectives of the other balanced Scorecard, the need for the surveyed banks to adopt the use of balanced performance Bmnzawradtha the four card being a system of "comprehensive and integrated "to measure its performance.

القيمة المضافة للمعرفة في ظل تداؤبية العلاقة بين المورد المعرفي وتكنولوجيا المعلومات : بحث ميداني مقارن في بعض المصارف الاهلية العراقية == Knowledge Value Added Under The Relationship Synergistic Between Knowledge Resource And Information Technology Comparative Field Research In Some of The Iraqi Private Banks

Author name: حاتم علي عبد الله الحمداني

Supervisor name: صلاح الدين عواد كريم الكبيسي

General topic: Administration and Economics

Specific topic: Business Administration

Degree: Doctorate

University: University of Baghdad - Faculty Of Administration And Economics - Department Of Business Administration

Language: Arabic

University location: Baghdad

First pages:

Abstract: تضمن البحث تكوين تصورات واضحة حول القيمة المضافة للمعرفة من خلال تداؤبية العلاقة بين المورد المعرفي الاساس في هذه القيمة وتكنولوجيا المعلومات كاداة مساعدة في تحقيقها استنادا الى طروحات(Nonaka et al,1996)، في محاولة لتعميم النظرية وامكانية تطبيقها في البي | The present research tries to create a clear perceptions on Knowledge Value added through the Synergetic relationship between the fundamental Knowledge resource in this value and information technology as a tool to assist in their investigation, based to the proposals of (Nonaka et al, 1996), who tried to generalize this theory and apply it in the Iraqi environment, therefore, this research is a start from the research dilemma to bridge the Knowledge gap between the existing intellectual reviews and the possibilities of its applications, it aims to identify the Knowledge resource Competencies and information technology Capabilities and their impact through the Synergetic relationship to achieve the Knowledge value added. The present research is basically on the deductive approach driving from the subjectivism philosophy to deriving it's Hypotheses from the theoretical framework, then trying to test it through statistical and knowledge means in order to verify the objectivity through : first, analytical survey for (114) managers working in three private banks (Middle East, Trade Gulf and North) to verify the availability of Knowledge value added by using statistical means and comparison between them. Second, based on the Knowledge value added methodology which proposed by (Housel & Bell, 2001) to support the first tool and make a comparisons among the three private banks which was supported by the coefficient of creating intellectual value by knowledge means, this was based on Simi - structured interviews with (15) managers to identify the learning times, further, to know the ration of completion the banks processes through the information technology.The results of the present research are supporting all the propose hypothesis based on the experimental level except sixth hypothesis that dealt with finding the significant differences between the research sample banks, and the content analysis which been proofed through it that the Gulf Bank was superior based on return on Knowledge and the coefficient of creating the intellectual value, second and third placed were for Middle East bank and North bank respectively, in spite of the absence of significant differences between them as test (One way ANOVA). Based on the results we can recommend using the Knowledge as platform in the banks working environment and take advantage of the Competencies of its knowledge resource, then the research was closed by many suggested future studies.

تقييم اداء الخدمة الصحية من وجهة نظر المستفيدين : بحث في عدد من الاجنحة الخاصة للمستشفيات الحكومية == Evaluating The Performance of The Health Service From The Perspective of The Beneficiaries,Research In A Number of Private Suites To Government Hospitals

Author name: ثامر كريم محمد العبودي

Supervisor name: عبد الرحمن مصطفى طه الملا

General topic: Administration and Economics

Specific topic: Business Administration

Degree: Master

University: University of Baghdad - Faculty Of Administration And Economics - Department Of Business Administration

Language: Arabic

University location: Baghdad

First pages:

Abstract: يهدف البحث الى التعرف على مستوى الخدمات الصحية المقدمة في الاجنحة الخاصة للمستشفيات الحكومية من وجهة نظر متلقي الخدمة الصحية (المريض) وذلك من خلال التعرف عن مدى رضاه عن مجموعة من الابعاد التي لها تماس مباشر مع المريض والتي يستطيع ان يحكم عليها بسهولة وحيا | This research aims to identify the level of health services provided in private suites to government hospitals from the perspective of the recipients of the health service (patient)Through the recognition of how satisfied a set of variables that have a direct contact with the patient, which can be judged easily and impartial, where he was reliance in this research mainly on the questionnaire, which included six presidental variables providing to assess health services from the point of view patients (easiness of residence, social and behavioral characteristics, and hotel properties, and administrative features, efficient staffs working, general considerations) has been taking a random sample of (125 ) patients of the patients admitted in private suites distributed over a group of hospitals in Baghdad (the private nursing home hospital, Ibinalbalady hospital, Kadhimiya Teaching Hospital) was Tzemin Find a set of questions that reflect collectively on the problem of the search, and then determine the goals of the research and its importance, as well as formulate hypotheses major research derived from each of six hypotheses subsidiary was searched and verified using a combination of modern statistical methods and modern study found a number of important conclusions about the reality of the health service in private suites and most important of these conclusions is the weakness in the level of services provided in their own wing of the point of patients consider that there are significant moral correlation between all approved study variables in the evaluation and the patient satisfaction, except for administrative properties variable, it turns out that there are significant differences between the studied hospitals in the application of those variables differences, and this is proof that each hospital special direction in Dealing with these variables and its applications supposed to be uniform in all hospitals, while the most important recommendations that came out of research they need to set clear goals strategy concerning the work of the private suites take in consideration patients view for services rendered and the establishment of an integrated hospitals operate private suites system separated from the public sector to improve the level of health services to improve the image when the beneficiaries of these services.