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تاثير التوجه الاستراتيجي في القرار الاستراتيجي : دراسة تحليلية في ديوان وزارة التخطيط والجهاز المركزي للاحصاء / بغداد == The impact of the strategic direction in the strategic decision Analytical study in the Ministry of planning and central Statistical in Baghdad

Author name: اية محمود سلمان
Supervisor name: قيس ابراهيم حسين
General topic: Administration and Economics
Specific topic: Business Administration
Degree: Master
University: Aliraqia University - Faculty Of Administration And Economics - Department Of Business Administration
Language: Arabic
University location: Baghdad
First pages:
Abstract: The main objective of the research is identify the impact of the strategic direction on the the dimensions of ( vision , mission , strategic goals , and values) in the strategic decision by focusing on the descriptive approach to the decision, in the Ministry of Planning and Central Bureau of Statistics. The research was conducted on a sample of 124 directorates in this ministry ( general manager - assistant director - heads of department - and official of the people ). The study included two main hypotheses , the first of the correlation relationship and the second of the effect between the research variables . several statistical methods were used in the analysis of the data ( arithmetic mean , standard deviation , coefficient of variation , correlation coefficient , and linear regression ) based on the output of spss program , the main tool for data collection.The researcher reached a number of conclusions , the most important of which are : - 1 - There are significant correlations between the dimensions of the strategic direction and the delineation of the descriptive approach to the strategic decision in general the correlation between the dimensions of these two variables has contributed to the overall enrichment of this relationship.2 - there is a significant effect between the strategic direction and the descriptive approach to the strategic decision , indicated that these dimensions have the ability to influence that choice of descriptive approach to the strategic decision.The researcher made a set of recommendations based on the results that were monitored most importantly : 1 - the need to pay attention and enhance the adoption and the strategic direction and the preparation of its requirements, for its active role in choosing the descriptive approach to the decision at the ministry of planning and central of statistics.2 - the research sample should intensify its effort regarding the study of the strategic direction to identify its importance and the role of its dimensions in strengthening and strengthening the capacities of the ministry of planning and central statistical organization and their potentials and thus making their strategic decisions.

تاثير التسويق المستدام في تحقيق الميزة التنافسية : دراسة تطبيقية في الشركة العامة للمنتوجات الغذائية == The effect of sustainable marketing in achieving competitive advantage A prospective study in The General Company for Food Products

Author name: اسامة محمد حماد
Supervisor name: معتز سلمان عبد الرزاق
General topic: Administration and Economics
Specific topic: Business Administration
Degree: Master
University: Aliraqia University - Faculty Of Administration And Economics - Department Of Business Administration
Language: Arabic
University location: Baghdad
First pages:
Abstract: تناولت الدراسة عددا من المتغيرات منها المتمثلة بالميزة التنافسية وكيفية تحقيقها من خلال التركيز على تبني مفهوم التسويق المستدام ، اذ ان الشركات العالمية بدات في تبني استراتيجية تسويقية جديدة اخذة بنظر الاعتبار الاستدامة البيئية وعدم الاضرار بالمجتمع من دون اغفال هدفها الدائم للربح ، وبسبب ماتعانيه شركات الصناعة الوطنية من انخفاض حصتها السوقية والتراجع في انشطتها جاءت فكرة الباحث من منطلق الدور الذي يمارسه التسويق المستدام بابعاده ( التسويق الابتكاري ، التسويق الموجه للزبون ، تسويق قيمة الزبون ، تسويق الاحساس بالرسالة ،التسويق الاجتماعي ) في تحقيق ميزة تنافسية للشركة تمكنها من تحقيق التفوق في السوق، وتهدف الدراسة الى تناول تاثير التسويق المستدام في تحقيق الميزة التنافسية وذلك من خلال اختبار فرضيات رئيسة عدة تفرعت منها فرضيات فرعية لمعرفة علاقة الارتباط والتاثير بين متغيرات الدراسة وللاجابة على التساؤلات المتعلقة بالدراسة استخدم الباحث اسلوب العينة القصدية والمقابلات الشخصية والمعايشة الميدانية والاستبانة كاداة قياس ، اذ تم اعدادها بالاستناد الى المراجعة النظرية للادبيات وباستعمال مدرج ليكرت الخماسي ، وتم اخضاعها لاختبارات الصدق والثبات، اذ وزعت 56 استبانة على من هم بدرجة (مدير ،معاون مدير، اعضاء مجلس الادارة ، رؤساء اقسام ، ورؤساء الشعب) ، وللتحليل الاحصائي تم استعمال عددا من المقاييس الاحصائية منها : النسب المؤية والتكرارات ، تحليل المتوسطات ، الانحراف المعياري ، تحليل الانحدار المتعدد وذلك بالاعتماد على برنامج (spss) لاختبار الفرضيات وبرنامج (Excel) في ادخال البيانات ومعالجتها | This study has dealt with a number of variables which include the competitive advantage and how to achieve it through focusing on adopting sustainable marketing concept، as the international companies start adopting a new marketing strategy taking into consideration the environmental sustainability and not to cause harm to the society without overlooking their primal goal for profit. Because of the national companies suffer from decreasing their market shares and the regression of their activities، here comes the idea of the researcher from the role sustainable marketing is playing in its dimensions (innovational marketing، customer oriented marketing، customer value marketing ,sense - of - mission marketing and social marketing) in achieving competitive advantage that enables the company to achieve privilege in the market.The study aims at discussing the influence of sustainable marketing in achieving the competitive advantage through testing various main hypothesis from which sub - hypothesis has emerged in order to know the correlation and the influence relationship among the study variables and in order to provide an answer to all the inquiries related to the study. The researcher employed the intentional sample method، personal interviews ، field co - living and questionnaire as measuring methods. These have been made according to hypothetical review of the literature by using Lekert’s pentamerous plan. They are subjected to integrity and proof testing as 56 questionnaires were distributed among those who were as the degrees of ( manager، associate manager ، member of board ، heads of departments and heads of divisions ). For the statistical analysis a number of statistical measurements are used that include (percentages، ratio frequencies averages analysis، standard deviation and multiple regression analysis) by depending on (SPSS) programme to test hypothesis and (Excel) programme in data entry and processing.

ثاثير اندماج العاملين في ريادية الاعمال : دراسة تطبيقية لعينة من الشركات العائلية في بغداد == The impact of employee engagement on entrepreneurship

Author name: درداء عبد الملك محمود
Supervisor name: صلاح الدين حسين الهيتي
General topic: Administration and Economics
Specific topic: Business Administration
Degree: Master
University: Aliraqia University - Faculty Of Administration And Economics - Department Of Business Administration
Language: Arabic
University location: Baghdad
Key words:
  • Employee engagement
  • Entrepreneurship
  • Family firms
First pages:
Abstract: his study aimed at diagnosing the effect of employee engagement on its dimensions (vigor, dedication, and absorption) in entrepreneurship in its dimensions (innovation, proactive, taking risk, and VisionEntrepreneurship). Include the study community a number of family businesses in Baghdad, represented by (30) family firm, and The sample consisted of (112) individualsHowever, the number of questionnaires returned was (91) to shareholders in family businesses distributed to (Commissioner, Deputy Commissioner, Board Member, Head of Section or Division).In order to achieve the objectives of the study and test hypotheses, the analytical descriptive method was used. The questionnaire was used as a main tool for measuring and collecting data. It included (44) questions, as well as the interview program, the Statistical program was used (SPSS V.23) in the analysis of data based on a set of statisticalmethods, notably : mean, standard deviation, coefficient of variation,simple linear correlation coefficient, multiple regression analysis. Thestudy also reached a number of conclusions, the most important ofwhich were : 1. The existence of significant correlation and effect between the employee engagement in its dimensions (vigor, dedication, andabsorption) and the entrepreneurial dimensions (innovation, proactive, taking risk, and Vision Entrepreneurship). 2. There is a clear difference in the intensity of the effect of the dimension (vigor and absorption) compared to the dimension (dedication) when using the method (Stepwise), although these dimensions have high estimates in the results of descriptive statisticsAs the researcher presented a set of recommendations, the most important of which were : 1. The need to give attention to the companies surveyed for everything that would strengthen the vigor of their departments, and enrich the workto achieve better levels of absorption.2. The need for government institutions to encourage and support the industrial capabilities of family businesses by giving them more opportunities and opening the way for them to submit their development plans and ideas and apply them in the form of successful projects offering various products and services.

التنوع الثقافي ودوره في تحقيق الميزة التنافسية : دراسة تطبيقية في شركة اسيا سيل للاتصالات المتنقلة == Cultural diversity and its role in achieving competitive advantage Applied study in Asia - Cell Communications Company

Author name: اسراء احمد منصور حسون
Supervisor name: قيس ابراهين حسين
General topic: Administration and Economics
Specific topic: Business Administration
Degree: Master
University: Aliraqia University - Faculty Of Administration And Economics - Department Of Business Administration
Language: Arabic
University location: Baghdad
First pages:
Abstract: The objective of this research is to address the issue of cultural diversity in one of the telecommunication organizations operating in Iraq, namely, Asia Cell, and its relation to the competitive advantage of the organization. After a number of questions were raised about the level of cultural diversity in the organization and the level of achieving the competitive advantage achieved by that organization, Cultural diversity is of great importance in introducing new managerial and innovative ideas that contribute to the achievement of a competitive advantage, the management's position on cultural diversity and the extent to which this diversity contributes to the achievement of a competitive advantage.In order to achieve the objectives of the research, a field study was carried out after hypothesizing the existence of a significant correlation between cultural diversity and competitive advantage and the existence of a relationship of significant significance for cultural diversity in competitive advantage. A questionnaire was designed and presented to a group of arbitrators, The company has reached 102 employees to benefit from the information obtained from them and analyzed through the statistical program (SPSS).The results of the research showed a relationship between cultural diversity and its dimensions in the organization and the competitive advantage and its dimensions, as well as the relationship of the impact of cultural diversity and its dimensions in achieving the competitive advantage of the company. The researcher reached a number of conclusions through the presentation of the theoretical aspect of the research and then the results related to the practical aspect. The most important of these was that cultural diversity has a clear role in achieving competitive advantage. It contributes to achieving excellence and obtaining competitive advantage. Cultural diversity in the dimensions of the competitive advantage of the organization in question, and predicted that the researcher will be cultural diversity in the coming decades an essential advantage of organizations seeking, especially in the circumstances of globalization and its challenges.The research reached a number of recommendations, the most important of which is that the management of organizations must strive to achieve the competitive advantage of their organizations according to the latest findings of the researchers to excel at other organizations that share the same field. Among the most recent is cultural diversity, which must be in accordance with the standards of competence and skill and diversification of expertise . And the need to raise awareness among the workers in the organizations of the importance of respect for other cultures and deal with them positively and not to limit interest in the negative competition with those cultures or overcome. And that the presence of minorities, including women in the organizations should be a source of enrichment of these organizations and non - sensitization of their presence these minorities may be effective in certain areas can be used.

دراسة تقويمية لبرامج تدريب الادارة العليا في معهد الادارة العامة بالمملكة الاردنية الهاشمية

Author name: ابراهيم جميل علي عبد القادر
Supervisor name: محمد حربي حسين
General topic: Administration and Economics
Specific topic: Business Administration
Degree: Master
University: University of Al Mosul - Faculty Of Administration And Economics
Language: Arabic
University location: Mosul

تحليل استراتيجية التنويع والاداء المالي للفترة 1970 - 1999 : دراسة تطبيقية في المنشاة العامة للصناعات الجلدية == Analysis of Diversification Strategy and The Financial Performance for The Period 1970 - 1999 an Applied Study in The State Enterprise for Leather Industries

Author name: حسين شحدة حسين السيد احمد
Supervisor name: طاهر محسن منصور
General topic: Administration and Economics
Specific topic: Business Administration
Degree: Master
University: University Of Basrah - Faculty Of Administration And Economics - Department Of Business Administration
Language: Arabic
University location: Basrah
First pages:

تاثير العوامل الموقفية في البناء التنظيمي : دراسة تطبيقية في مستشفى البصرة العام

Author name: عبد السلام ابراهيم عبيد
Supervisor name: نزار هاشم الجزائري
General topic: Administration and Economics
Specific topic: Business Administration
Degree: Master
University: University Of Basrah - Faculty Of Administration And Economics - Department Of Business Administration
Language: Arabic
University location: Basrah
First pages:

دور مستلزمات الانتاج في نمو الصناعة التحويلية في العراق

Author name: عامر جميل عبد الحسين
Supervisor name: محمود محمد محمود داغر
General topic: Administration and Economics
Specific topic: Business Administration
Degree: Master
University: University Of Basrah - Faculty Of Administration And Economics - Department Of Business Administration
Language: Arabic
University location: Basrah

تنفيذ نظامي نقطة اعادة الطلب (ROP ) وتخطيط الاحتياجات من المواد الصناعية ( MRP ) : دراسة تطبيقية في شركة الهلال الصناعية == Design and Implementation of Reorder Point ROP and Material Requirements Planning MRP Systems in Al-Hillal Industrial Company

Author name: قاسم نايف علوان المحياوي
Supervisor name: منعم جلوب زمزير
General topic: Administration and Economics
Specific topic: Business Administration
Degree: Master
University: University Of Basrah - Faculty Of Administration And Economics - Department Of Business Administration
Language: Arabic
University location: Basrah
First pages:

واقع نظام ادارة الافراد في جامعة البصرة وافاقه المستقبلية

Author name: صالح مهدي صالح
Supervisor name: نزار هاشم الجزائري
General topic: Administration and Economics
Specific topic: Business Administration
Degree: Master
University: University Of Basrah - Faculty Of Administration And Economics - Department Of Business Administration
Language: Arabic
University location: Basrah
First pages:

حلقات السيطرة النوعية وسبل استخدامها في المنشاة العامة للصناعات الورقية == Equality Control Circles and The Way of its Application in The State Enterprise for Paper Industries

Author name: خيون سعيد العبادي
Supervisor name: خضير كاظم حمود
General topic: Administration and Economics
Specific topic: Business Administration
Degree: Master
University: University Of Basrah - Faculty Of Administration And Economics - Department Of Business Administration
Language: Arabic
University location: Basrah
First pages:

الموازنات التخطيطية ودورها في التخطيط والرقابة في المنشاة العامة للسكر بالموصل

Author name: اسعد سعد جاسم
General topic: Administration and Economics
Specific topic: Business Administration
Degree: Master
University: University of Baghdad - Research And Studies Institute For Computers - Department Of Business Administration
Language: Arabic
University location: Baghdad

تنظيم اجهزة التخطيط المركزية ووحدات التخطيط في اطار التخطيط المركزي في العراق

Author name: ضياء باقر الموسوي
General topic: Administration and Economics
Specific topic: Business Administration
Degree: Master
University: University of Baghdad - Faculty Of Administration And Economics - Department Of Business Administration
Language: Arabic
University location: Baghdad

الرقابة النوعية في المؤسسة العامة للصناعات الغذائية

Author name: خضير كاظم حمود
Supervisor name: كاظم جواد شبر
General topic: Administration and Economics
Specific topic: Business Administration
Degree: Master
University: University of Baghdad - Faculty Of Administration And Economics - Department Of Business Administration
Language: Arabic
University location: Baghdad
First pages:

اثر القوى التنافسية في تحديد البدائل الاستراتيجية للنمو : دراسة تحليلية لاراء عينة من المديرين في عدد من المنظمات الفندقية في اقليم كوردستان العراق

Author name: ئاسو حمه صالح قادر
General topic: Administration and Economics
Specific topic: Business Administration
Degree: Master
University: University of Sulaimani - Faculty Of Administration And Economics - Department Of Business Administration
Language: Arabic
University location: Sulaymaniyah

قياس وتقويم الكفاءة التخطيطية لاعمال الصيانة في شركة نسيج الديوانية : دراسة تطبيقية

Author name: احسان دهش جلاب
Supervisor name: خضير كاظم حمود
General topic: Administration and Economics
Specific topic: Business Administration
Degree: Master
University: University of Kufa - Faculty Of Administration And Economics
Language: Arabic
University location: Najaf

اثر العلاقة بين الحجم وشكل الملكية والخيار الاستراتيجي في اداء منظمات الاعمال الصغيرة : دراسة تطبيقية على عينة من شركات الصناعات النسيجية في مدينة بغداد == The Impact of The Relationship Among Size Ownership and Strategic Choice on Strategic Performance in Small Business Organizations

Author name: موفق محمد جواد المنصوري
Supervisor name: خالد عبد الرحيم الهيتي
General topic: Administration and Economics
Specific topic: Business Administration
Degree: Master
University: University of Baghdad - Faculty Of Administration And Economics
Language: Arabic
University location: Baghdad

افضلية تطبيق عقود التاجير في تمويل الاستثمارات : دراسة تطبيقية في (36) شركة من القطاع الاشتراكي والخاص

Author name: ندى عبد القادر عبد الستار الشريدة
Supervisor name: سعود جايد مشكور العامري
General topic: Administration and Economics
Specific topic: Business Administration
Degree: Master
University: University Of Basrah - Faculty Of Administration And Economics
Language: Arabic
University location: Basrah

انظمة السلامة المهنية في المنشات العراقية : دراسة تحليلية في صناعة الغزل والنسيج في القطاع الاشتراكي

Author name: عبد الرحمن مصطفى طه
Supervisor name: عاصم محمد حسين
General topic: Administration and Economics
Specific topic: Business Administration
Degree: Master
University: University of Baghdad - Faculty Of Administration And Economics - Department of Administration and Economics
Language: Arabic
University location: Baghdad
First pages:

لتحقيق الاهداف العليا للمصارف ادارة التحديات الاستراتجية

Author name: فاضل راضي غباش
General topic: Administration and Economics
Specific topic: Business Administration
Degree: Master
University: University of Kufa - Faculty Of Administration And Economics - Department Of Business Administration
Language: Arabic
University location: Najaf

تحليل سياسات الاستثمار المصرفي بالاسهم العادية واثرها على عائد المحفظة

Author name: سلام جاسم حمود فرهود
General topic: Administration and Economics
Specific topic: Business Administration
Degree: Master
University: University of Al-Qadisiyah - Faculty Of Administration And Economics - Department Of Business Administration
Language: Arabic
University location: Qadisiyah

الطاقة الانتاجية وعلاقتها بتكاليف الانتاج : دراسة تطبيقية في الشركة العامة للغزل والنسيج الصوفي

Author name: اكرم عباس
General topic: Administration and Economics
Specific topic: Business Administration
Degree: Master
University: University of Baghdad - Faculty Of Administration And Economics - Department Of Business Administration
Language: Arabic
University location: Baghdad

الرضا الوظيفي لدى الملاك التمريضي

Author name: هيوا ستار صالح صوفي
General topic: Administration and Economics
Specific topic: Business Administration
Degree: Master
University: University of Baghdad - Faculty Of Administration And Economics - Department Of Business Administration
Language: Arabic
University location: Baghdad

ادارة انتاج التخطيط في المنشاة الصناعية

Author name: عبد علي حسن جابر
Supervisor name: كاظم جواد بشير
General topic: Administration and Economics
Specific topic: Business Administration
Degree: Master
University: University Of Basrah - Faculty Of Administration And Economics - Department Of Business Administration
Language: Arabic
University location: Basrah

التحسين المستمر مدخل لاحداث التجديد الاستراتيجي : دراسة ميدانية في مصنع البان الموصل == The Continuous Improvement As An Approach to Strategic Renewal Achievement : Field Study in Mosul Dairy Factory

Author name: احمد محمود مصطفى الفقي
General topic: Administration and Economics
Specific topic: Business Administration
Degree: Master
University: University of Al Mosul - Faculty Of Administration And Economics
Language: Arabic
University location: Mosul
First pages:
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