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تاثير استخدام التسويق الترابطي في بناء القيمة المدركة لزبائن المصرف : دراسة مقارنة لعينة من العاملين والزبائن في المصارف التجارية الحكومية والاهلية == The effect of using buzz marketing in Perceived value to customers Bank : A comparative study of a sample of managers and customers of commercial and governmental commercial banks in the holy governorate of Karbala

Author name: حوراء زكي حميد كاظم
Supervisor name: عبد الفتاح زعلان
General topic: Administration and Economics
Specific topic: Banking & Finance Science
Degree: Master
University: University of Kerbala - Faculty Of Administration And Economics - Department Of Financial And Banking Sciences
Language: Arabic
Full text from the source: https://uokerbala.edu.iq/wp-content/uploads/2022/04/Rp_-The-announcement-impact-of-the-credit-rating-change-of-bonds-in-Common-Stock-returns-pdf.pdf
University location: Karbala
First pages: T59040 - p.pdf
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