مشاركة

سلوكيات فن الاتيكيت وثقافة الخدمة المتميزة واثرهما في شخصية مستهلك الخدمة الفندقية : دراسة ميدانية في فنادق محافظة بغداد == The Behavior Of Etiquette Art And Culture Of Service And Its Impact On The Consumer Character Of The Hotel Services (A Domain Study In The Baghdad Hotel)

اسم المؤلف: ابتهال خاجيك تكلان
اسم المشرف: خليل ابراهيم احمد المشهداني
الموضوع العام: العلوم السياحية
السنة: 2015
الموضوع الدقيق: السياحة والفندقة
الدرجة: دكتوراه
الجامعة: الجامعة المستنصرية - كلية الادارة والاقتصاد - قسم السياحة وادارة الفنادق
اللغة: العربية
مكان الجامعة: بغداد
الصفحات الاولى: 08T78 - p.pdf
المستخلص: تفاعلت ثلاثة متغيرات لتشكيل الاطار الفكري والفلسفي لهذه الدراسة، وهي (سلوكيات فن الاتيكيت وثقافة الخدمة المتميزة وشخصية مستهلك الخدمة)، وقد انطلقت الدراسة من مشكلة معبر عنها بعدد من المحاور الفكرية والتطبيقية، استهدف من الاجابة عنها استجلاء الفلسفة النظ | Interact three variables to form philosophy frame of mind and for this study. ( It is the art of etiquette and behaviors of a culture of service excellence and persona ( customer service). It began the study of the problem expressed in a number of themes and intellectual applied targeted answered the elucidation of the theory and philosophy of intellectual connections of these variables being of darn subjects scientific library on Arab public and private scientific library of the Iraqi and then test correlations and effect and the possibility of its implementation. If the study focused on service providers in the operational divisions (Department of the front office and the department of fools and drinks). Working in the hotel establishment of any of the excellent five. Steer hotel services to provide menus for consumers. For being in the front lines and touch a direct relationship with them and the reason for choosing this sample is due to the prominent role and it is important that you do that section. In the application of the art of etiquette behaviors through what may be available from a study sample ( 120 ) of the service providers for workers in these institution and the important of the study lies in that it will emerge perusal intellectual philosophical nature of the veritable of the study to documents the effort dppliecl to achieve the objective of the steely. And contain its problem for mutated on the basis of asset of by prostheses tested and accepted all of a set of statistical.