واقع حركة الطباعة والنشر في مديرية دار الكتب في جامعة البصرة للفترة من 2009 - 2014 وسبل تطويرها == The reality of the movement of printing and publishing in DAR - ALKUTUB Directorate in the University of Basra for the period of 2009 - 2014 and the ways of their development
Author name:
اسراء حسين عبد
Supervisor name:
سلمان جودي داود الاسدي
General topic:
Library and Information science
Specific topic:
the information
Degree:
Higher Diploma
University:
University Of Basrah - College Of Literature - Department of Information and Knowledge Technologies
Language:
Arabic
University location:
Basrah
First pages:
16T122 - p.pdf
Abstract:
The research targeted exploring funding, supplies and machinery used in the process of printing and publishing in Dar - Alkutub Directorate for Printing and Publishing at University of Basra and determining printing types available in the Directorate and the scientific publications which were printed and published as : type, topic , authoring, language , cost and profit. Also the research targeted determining the marketing methods followed by the Directorate and identifying the problems and obstacles facing the process of scientific publishing in the Directorate.The adopted approach was (case study) to conduct research. Various sources of information had been used including interviews, corresponding publications and records of work orders and administrative reports reviews. The percentages, which describe data and the growth rate of profits were calculated .The results of the research, included : 1 - Dar - Alkutub Directorate lacks a marketing and distribution unit and the specialist staff in this field.2 - There is a large proportion(44.85%) of workers aged (50 - 59) years. Those despite being committed to printing job experiences and maintaining the machines but these experiences were on the old machines that are accustomed to work and they have not been trained on modern machines by specialists from the supplier.B3 - A large proportion of machines and devices are in permanent disrepair, their maintenance costs a lot , and they are a low a productivity resulting in weak capacity of Dar - Alkutub to meet expected printing outcomes because of other printing activities and therefore a lot of printing works are forwarded to other printing workshops.4 - The total production of the scientific publications for the period of 2009 - 2014 was (217) prints; books composed the highest percentage was (69.12%) .5 - Most of the printed books at Dar - Alkutub Directorate are textbooks (141), as well as the small number of English - language publications (44) in comparison to Arabic language publications(106) .The researcher has recommended a range of recommendations including : 1 - There is a need for updating the organizational structure and developing a unit for publishing and marketing, assign or entrust a specialized staff, to work in this unit has an experience in authoring, translation, printing and publishing and marketing. They must hold the academic qualifications and technical and commercial, as well as broadcasting of the printing outcome and coordination with other university publishers and marketing outlets inside and outside the country.2 - there is a need for organizing exhibitions within the University and participating in the national, regional, and international fairs.3 - There is a need for creating a special website and a page within the University website to advertise for publications, adopting the activity of research publishing on the websites of the national, Arabic, and international journals.4. There is a need for issuing periodic and cumulative evidence of publications to disseminate the publications and issuing folders advertisement to be distributed to the beneficiaries inside and outside the University.